{"id":385,"date":"2006-09-26T01:57:10","date_gmt":"2006-09-26T08:57:10","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=385"},"modified":"2006-09-26T01:57:13","modified_gmt":"2006-09-26T08:57:13","slug":"blogoff-post-8-make-your-first-open-house-the-only-one","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/385\/blogoff-post-8-make-your-first-open-house-the-only-one\/","title":{"rendered":"Blogoff Post #8: Make your first open house the only one . . ."},"content":{"rendered":"

This is from my Arizona Republic<\/i> column<\/a>. The topic, how to do your open house so well you won’t have to do it twice:<\/p>\n

It’s possible to do an open house so well that you won’t be holding one every weekend. Done right, you should be able to make your first open house your last.<\/p>\n

Obviously, the best open house is no open house. If your home is in tiptop shape, white-glove clean — and if your price it right — you should be able to sell it as soon as it hits the market and cancel that pesky open house.<\/p>\n

But even if you’re stuck holding the house open, you can still make it sell fast.<\/p><\/blockquote>\n

Here is some specific advice:<\/p>\n

First, nothing draws a crowd like a crowd. Promote the house hard among your neighbors. You should extend invitations to everyone in your surrounding area — hundreds of invitations. When passers-by see all the cars around your house, they’ll stop, too.<\/p>\n

Second, nothing creates a sense of urgency like a deadline. Schedule your open house for one hour, two at most, and stick to your schedule. Make sure your Realtor is at the ready, contracts and pens in hand, with a lender on call to prequalify buyers.<\/p>\n

Directional signs matter a lot. Balloons may help. But the house matters more than anything: squeaky-clean, in great repair, uncluttered, ready to sell now.<\/i><\/p><\/blockquote>\n

If you do your first open house right, your house could be sold before the second one.
\n<\/p>\n

Technorati Tags: arizona<\/a>, arizona real estate<\/a>, phoenix<\/a>, phoenix real estate<\/a>, sellsius 101<\/a>, real estate<\/a>, real estate marketing<\/a><\/p>\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

This is from my Arizona Republic column. The topic, how to do your open house so well you won’t have to do it twice: It’s possible to do an open house so well that you won’t be holding one every weekend. Done right, you should be able to make your first open house your last. […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6,5],"tags":[],"class_list":{"0":"post-385","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-marketing","7":"category-real-estate","9":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":4358,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/4358\/listing-real-estate-the-bloodhound-way-how-we-do-open-houses\/","url_meta":{"origin":385,"position":0},"title":"Listing real estate the Bloodhound way: How we do open houses","author":"Greg Swann","date":"September 11, 2008","format":false,"excerpt":"Alas, not every visitor to BloodhoundBlog has the sublime gifts to preen at length about the salutary benefits of a carefully-cultivated humility. Some people, oddly enough, come here to learn about real estate. From my email:I've been looking at your listing\/marketing process, and am curious about your open house strategy.\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":618,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/618\/splendor-in-the-nardigras\/","url_meta":{"origin":385,"position":1},"title":"Splendor in the NARdiGRAS . . . ?","author":"Greg Swann","date":"November 8, 2006","format":false,"excerpt":"Is anyone going? We may go to Sell-a-Bration next year, but the NAR convention has never appealed to me. The invitations have been steadily more amusing, though: \"You will not either get malaria!\" I'm kinda thinking it will be less than a full house... Technorati Tags: real estate marketing","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":562,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/562\/the-win-a-bloodhoundrealtycom-tee-shirt-contest-contest\/","url_meta":{"origin":385,"position":2},"title":"The “Win a BloodhoundRealty.com Tee-Shirt Contest” contest . . .","author":"Greg Swann","date":"October 21, 2006","format":false,"excerpt":"Cathy is out with a crew today, canvassing a neighborhood with invitations to an Open House she is holding tomorrow. They are wearing our new Tee-Shirts: We had these made because we are sponsoring contestants in a walk-a-thon, but we made a bunch, so they could be used for things\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":10252,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/10252\/google-voice-redux\/","url_meta":{"origin":385,"position":3},"title":"Google Voice Redux","author":"Damon Chetson","date":"November 9, 2009","format":false,"excerpt":"Back in September I gave a lukewarm review of Google Voice.\u00a0 Since September, it's been working much better.\u00a0 Much less lag, much better transcription quality.\u00a0 I use it now on my business cards, website, and so forth, and it's a great tool to help screen calls that come in. Google\u2026","rel":"","context":"In "Real Estate"","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":227,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/227\/what-is-not-broken-in-real-life-real-estate\/","url_meta":{"origin":385,"position":4},"title":"What is NOT broken in real-life real estate?","author":"Greg Swann","date":"August 20, 2006","format":false,"excerpt":"Continuing from a comment from Ardell:You live in a world where everyone pretty much HAS to be a Realtor to sell residential real estate, as I did for most of my career.That may be true right now, I don't know for sure. I know there are non-NAR members who have\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":8640,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/8640\/transparency-newest-weapon-of-the-pc-crowd\/","url_meta":{"origin":385,"position":5},"title":"Transparency — Newest Weapon Of The PC Crowd","author":"Jeff Brown","date":"May 28, 2009","format":false,"excerpt":"Transparency in real estate brokerage has gone from a truly noble concept to a weapon sometimes lethally wielded by the PC crowd. Most notably bullies coming forth claiming to possess Holy Script describing transparency, no doubt salvaged from what must be the third tablet lost by Moses on his way\u2026","rel":"","context":"In "Real Estate"","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/385","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=385"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/385\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=385"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=385"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=385"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}