{"id":4158,"date":"2008-08-30T14:56:17","date_gmt":"2008-08-30T21:56:17","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=4158"},"modified":"2008-08-30T14:57:41","modified_gmt":"2008-08-30T21:57:41","slug":"living-in-the-cloud-part-i-rethinking-our-email-strategy","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/4158\/living-in-the-cloud-part-i-rethinking-our-email-strategy\/","title":{"rendered":"Living in the cloud, Part I: Rethinking our email strategy"},"content":{"rendered":"

The other day I went through our cloud-centered email strategy<\/a>:<\/p>\n

I have my mail set up like this: From my iMac in the office, certain categories of email — initial client contacts plus mail from anyone in my Address Book — are redirected to a unique iPhone-only gmail account. That way, I get echoes of the mail that matters to me, with zero spam. The iPhone’s mail account won’t honor my gmail Reply To setting, which sucks, but, as above, the advantage is that I have my important email wherever I happen to be working.<\/p><\/blockquote>\n

I thought it was adequate at the time. But then the power failed…<\/p>\n

In circumstances like these, I have fallen back to SquirrelMail, a Unix-based server-side mail client. That turns out to be less than ideal.<\/p>\n

We got the power back today, and I was ready at once to implement our new email strategy.<\/p>\n

Note that this little episode illustrates why it is so useful to control your own web hosting, at least at the mail-server level.<\/p>\n

Here’s what we’re doing, as of this afternoon:<\/p>\n

At the file server, my main email account (GregSwann@BloodhoundRealty.com) is being echoed to a new gmail account I created today. That account is simply intended to be a duplicate catch-all for all my inbound mail.<\/p>\n

My iMac continues to receive my mail and to process it according to the rules discussed above — provided my iMac is working.<\/p>\n

Under normal conditions, my email will be handled just as described above. But in the event of a power failure or serious crash, I will still have access to all of my mail from any computer anywhere, including my iPhone, without having to screw around with SquirrelMail.<\/p>\n

Our cloud strategies are all about redundancy. I don’t care that I might have to react to up to three copies of any piece of email. My fear is that instead of three copies I will have zero<\/em> copies to work with.<\/p>\n

I worked out a redundant cloud-based fax strategy, too, that I’ll be talking about later.
\n<\/p>\n

Technorati Tags: real estate<\/a>, real estate marketing<\/a>, technology<\/a><\/p>\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

The other day I went through our cloud-centered email strategy: I have my mail set up like this: From my iMac in the office, certain categories of email — initial client contacts plus mail from anyone in my Address Book — are redirected to a unique iPhone-only gmail account. That way, I get echoes of […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6,5,19],"tags":[],"class_list":{"0":"post-4158","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-marketing","7":"category-real-estate","8":"category-technology","10":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":4136,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/4136\/five-for-the-road-iphone-apps-for-the-real-estate-road-warrior\/","url_meta":{"origin":4158,"position":0},"title":"Five for the road: iPhone apps for the real estate road warrior","author":"Greg Swann","date":"August 28, 2008","format":false,"excerpt":"Jott. Jott is preternaturally useful, since you can just phone yourself notes from the road and have them waiting for you when you get back to the office. Here's an iPhone strategy: Install the iPhone app, but continue to use Jott by phone. That way, your Jotts will show up\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":140,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/140\/youve-got-mail-and-egg-on-your-face\/","url_meta":{"origin":4158,"position":1},"title":"“You’ve got mail — and egg on your face”","author":"Greg Swann","date":"July 27, 2006","format":false,"excerpt":"Yet another dumb tool, LeadAlarm, this one cited by the Inman blog. The basic functionality Realtors should already be doing with server-side programming or just with rules from an email client. The \"gee whiz\" voice technology is a bug, not a feature: Voice is a lousy way to deliver data\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":10295,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/10295\/33-quality-touches-for-real-estate-agents\/","url_meta":{"origin":4158,"position":2},"title":"33 Quality Touches for Real Estate Agents","author":"Mark Green","date":"November 15, 2009","format":false,"excerpt":"In Gary Keller and Dave Jenks' game changing book \"The Millionaire Real Estate Agent\", the authors recommend a \"33-Touch\" follow-up system to stay top of mind with \"mets\". It was actually a brilliant idea - for Keller. \u00a0KW agents immediately began flooding the market with (expensive) calendars, post cards, and\u2026","rel":"","context":"In "Real Estate"","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"Millionaire RE Agent","src":"https:\/\/i0.wp.com\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-content\/uploads\/2009\/11\/kw-book2.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":1622,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1622\/six-daily-disciplines-of-purposeful-advisers\/","url_meta":{"origin":4158,"position":3},"title":"Six Daily Disciplines of Purposeful Advisers","author":"Brian Brady","date":"July 3, 2007","format":false,"excerpt":"The following essay is taken from a lecture by Todd Duncan at the Strategic Equity Summit. Mr. Duncan opened the conference of 3,000 mortgage originators with an electric speech chock full of useful information. Mr. Duncan is an author, a highly sought after speaker, and a business consultant. His company,\u2026","rel":"","context":"In "Real Estate"","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2566,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2566\/back-among-the-living\/","url_meta":{"origin":4158,"position":4},"title":"Back among the living…","author":"Greg Swann","date":"February 4, 2008","format":false,"excerpt":"I'm even caught up on my email, if only because I was dealing with mission-critical stuff in Squirrel Mail, a Eunuchs server-side mail client written in 1474. Motto: It's Pre-Colombian! Now: 327 unread posts in my feed-reader. The Odysseus Medal will issue forth with dispatch, honest. How much to repair\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":7963,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/7963\/finally-a-heap-of-daylite-at-the-end-of-the-tunnel-finding-a-crm-that-doesnt-blow\/","url_meta":{"origin":4158,"position":5},"title":"Finally: A Heap of Daylite at the end of the tunnel (Finding a CRM that doesn’t blow)","author":"Chris Johnson","date":"April 18, 2009","format":false,"excerpt":"Let me be honest.\u00a0 I've been using Google Docs as my CRM for a while.\u00a0 It's been fast--I've got it mapped to a hotkey, and also on my Mac's dashboard.\u00a0 I can collect info on clients, contacts fast.\u00a0 And I can highlight the ones I follow up with, owe something\u2026","rel":"","context":"In "CRM"","block_context":{"text":"CRM","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/crm\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/4158","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=4158"}],"version-history":[{"count":2,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/4158\/revisions"}],"predecessor-version":[{"id":4160,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/4158\/revisions\/4160"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=4158"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=4158"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=4158"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}