{"id":513,"date":"2006-10-05T13:39:05","date_gmt":"2006-10-05T20:39:05","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=513"},"modified":"2006-10-05T13:41:38","modified_gmt":"2006-10-05T20:41:38","slug":"getting-thousands-of-dollars-in-real-estate-commissions-back-getting-the-idea-across","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/513\/getting-thousands-of-dollars-in-real-estate-commissions-back-getting-the-idea-across\/","title":{"rendered":"Getting thousands of dollars in real estate commissions back: Getting the idea across . . ."},"content":{"rendered":"

Okay, let’s play. I’m building marketing materials around the flat fee buyer representation idea<\/a>, and you can have a look at them — for a price. What’s the catch? Tell me what I’m missing. What I’m getting wrong. What could be better-handled.<\/p>\n

Witness:<\/p>\n

<\/p>\n

That’s an ad. It may run as you see it in free-distribution supermarket listings magazines, or I may do a black-and-white version for the newspaper.<\/p>\n

The web page cited in the ad is live<\/a>, so you can visit that, as well, if you like.<\/p>\n

If you have any thoughts you would like to share — while my dog might be all nose — I’m all ears…
\n<\/p>\n

Technorati Tags: arizona<\/a>, arizona real estate<\/a>, compensation for buyer representation<\/a>, disintermediation<\/a>, phoenix<\/a>, phoenix real estate<\/a>, real estate<\/a>, real estate marketing<\/a><\/p>\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Okay, let’s play. I’m building marketing materials around the flat fee buyer representation idea, and you can have a look at them — for a price. What’s the catch? Tell me what I’m missing. What I’m getting wrong. What could be better-handled. Witness: That’s an ad. It may run as you see it in free-distribution […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[4,8,6,5],"tags":[],"class_list":["post-513","post","type-post","status-publish","format-standard","hentry","category-disintermediation","category-investment","category-marketing","category-real-estate","no-featured-image"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":390,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/390\/blogoff-post-13-little-white-signs-are-tin-eared-real-estate-marketing\/","url_meta":{"origin":513,"position":0},"title":"Blogoff Post #13: Little white signs are tin-eared real estate marketing . . .","author":"Greg Swann","date":"September 26, 2006","format":false,"excerpt":"This is one of my favorites from my Arizona Republic column:You're driving through a neighborhood, and there it is. Not the \"For Sale\" sign, the rider - the little white plastic sign slung beneath. There, for all the world to see, is the ultimate testament to tin-eared real-estate marketing: A\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":267,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/267\/upping-the-stakes-on-real-estate-listing-marketing-a-custom-weblog-on-a-custom-domain\/","url_meta":{"origin":513,"position":1},"title":"Upping the stakes on real estate listing marketing: A custom weblog on a custom domain . . .","author":"Greg Swann","date":"August 30, 2006","format":false,"excerpt":"I'm not sure I'm understanding what Jim Kimmons is talking about. He cites an NAR article on building custom web sites on their own domains for listed homes. This we already do, and it knocks the socks off of everyone we deal with. Sockless in the high desert, Jim treads\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":408,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/408\/blogoff-post-31-ask-the-broker-whats-in-a-name\/","url_meta":{"origin":513,"position":2},"title":"Blogoff Post #31: Ask the Broker: What’s in a name . . . ?","author":"Greg Swann","date":"September 26, 2006","format":false,"excerpt":"This is a question from me to me, one I've spent quite a bit of time on over the years:What should I call my real estate brokerage?I really hate personality marketing in real estate, so I'm much stronger on the subject of what not to do. But here is the\u2026","rel":"","context":"In "Ask the Broker"","block_context":{"text":"Ask the Broker","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/ask-the-broker\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":435,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/435\/blogoff-post-58-dont-tell-buyers-agent-your-reason-for-selling\/","url_meta":{"origin":513,"position":3},"title":"Blogoff Post #58: Don’t tell buyer’s agent your reason for selling . . .","author":"Greg Swann","date":"September 26, 2006","format":false,"excerpt":"This is another favorite from my Arizona Republic column:\"My goodness! This house is gorgeous. I don't know how you can bear to leave it.\" That's me talking to a seller - while I'm in the home representing buyers. It sounds like an innocuous remark, effusive small-talk, but what I'm doing\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":510,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/510\/business-is-slow-at-the-arizona-business-blogs\/","url_meta":{"origin":513,"position":4},"title":"Business is slow at the Arizona Business Blogs . . .","author":"Greg Swann","date":"October 5, 2006","format":false,"excerpt":"In the \"Don't Hate Me Just Because I'm Pitiful\" sweepstakes, The Arizona Republic invites us to visit their brand new \"Arizona Business Blogs\". They're not new, but that hardly matters. First, there is no link to the not-new \"Arizona Business Blogs\" in the on-line article. Second, although there is a\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1447,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1447\/where-is-the-epicenter-of-real-estate-weblogging\/","url_meta":{"origin":513,"position":5},"title":"Where is the epicenter of real estate weblogging?","author":"Greg Swann","date":"May 18, 2007","format":false,"excerpt":"Arizona, of course. Want proof? Jay Thompson, The Phoenix Real Estate Guy really is the phoenix real estate guy. I'm getting him in sixth place in Google organic results for that keyword, with nowhere to go but up. John L. Wake at Arizona Real Estate Notebook takes us through the\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/513","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=513"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/513\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=513"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=513"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=513"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}