{"id":533,"date":"2006-10-13T06:32:29","date_gmt":"2006-10-13T13:32:29","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=533"},"modified":"2006-10-13T06:32:32","modified_gmt":"2006-10-13T13:32:32","slug":"for-sale-by-owner-sellers-can-help-move-real-estate-market-into-new-buyers-world","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/533\/for-sale-by-owner-sellers-can-help-move-real-estate-market-into-new-buyers-world\/","title":{"rendered":"For-sale-by-owner sellers can help move real estate market into new buyers’ world . . ."},"content":{"rendered":"

I gripe about the meager little 350 words I get in my column in the West Valley sections of the Arizona Republic<\/i>. What I want is 1,500 words on page one of the Sunday Buiness section! But today’s column<\/a> (permanent link<\/a>) is an example of how 350 words can effect a radical change:<\/p>\n

 
For-sale-by-owner sellers can help move real estate market into new buyers’ world<\/b><\/p>\n

For now, if you want to negotiate a lower buyer’s agent commission, you have to assert yourself by saying those five little words: “How much do you charge?”<\/p>\n

Even though buyers traditionally have not done this, asking that question will be doubly profitable. You could save thousands of dollars and you will learn right away whom you are dealing with. Does the agent think you exist for his or her benefit, like a cow to be milked for commissions? Or does your Realtor know that you are the boss and you have every right to exercise a boss’ authority over your employee’s compensation?<\/p>\n

There is an even better way to do this, but it’s one that will require a change in the Way Things Have Always Been Done.<\/p>\n

Instead of offering a hefty “co-broke” commission, sellers could offer a nominal commission in the MLS, then concede 3 percent of the sales price directly to the buyer — to be used at the buyer’s discretion to pay for representation, closing costs, etc.<\/p>\n

With that one simple reform, we would go from buyers having to initiate fee negotiations with reluctant agents to agents very eagerly bringing the topic up themselves. In essence, buyers would be on the same playing field as sellers, bargaining with agents who know<\/i> they are applying for a job.<\/p>\n

Will this reform be put into effect? Not easily, and probably not soon. The “co-broke” commission predates buyer’s representation, and sellers — and many listing agents — still treat it as a bribe to get the buyer’s agent to betray the buyer’s interests.<\/p>\n

But there is one type of seller who has no stake in the Way Things Have Always Been Done: for-sale-by-owner sellers. Homeowners selling through limited-service brokerages also can afford to Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

I gripe about the meager little 350 words I get in my column in the West Valley sections of the Arizona Republic. What I want is 1,500 words on page one of the Sunday Buiness section! But today’s column (permanent link) is an example of how 350 words can effect a radical change:  For-sale-by-owner sellers […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6,5],"tags":[],"class_list":{"0":"post-533","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-marketing","7":"category-real-estate","9":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":487,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/487\/butterflies-might-be-free-but-home-buyers-pay-for-real-estate-advice-whether-they-know-it-or-not\/","url_meta":{"origin":533,"position":0},"title":"Butterflies might be free, but home-buyers pay for real estate advice — whether they know it or not . . .","author":"Greg Swann","date":"September 29, 2006","format":false,"excerpt":"Ardell raises some questions at Rain City Guide about my column in this morning's paper on negotiating the buyer's agent's commission. I'm going to address some of her remarks here, but my fullest statement on the topic is quite a bit more comprehensive. In the newspaper, I get 350 words\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":485,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/485\/repeat-after-me-mr-realtor-what-do-you-charge\/","url_meta":{"origin":533,"position":1},"title":"Repeat after me: Mr. Realtor, what do you charge?","author":"Greg Swann","date":"September 29, 2006","format":false,"excerpt":"This is my real estate column from today's Arizona Republic (permanent link). Today should be a fun day. My editor told me that, in respose to last week's column, a Realtor called him, threatening to turn me in to the Arizona Department of Real Estate. I can't imagine what the\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1271,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1271\/web-site-builds-community-of-real-estate-consumers-vendors\/","url_meta":{"origin":533,"position":2},"title":"Web site builds community of real estate consumers, vendors","author":"Greg Swann","date":"April 6, 2007","format":false,"excerpt":"This is me in today's Arizona Republic (permanent link). This is adapted from my main post Tuesday night, of course. I get 350 words in the paper. They cut me today to 330, so I used my own version of the text for the permanent link. But here's the sad\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":272,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/272\/escape-clause-would-help-all\/","url_meta":{"origin":533,"position":3},"title":"Escape clause would help all","author":"Greg Swann","date":"September 1, 2006","format":false,"excerpt":"This is me in today's Republic (permanent link), another chance at infamy:Escape clause would help all Believe it or not, this can be a rabble-rousing column. Sometimes I write about the perils of dual agency or why the buyer is actually paying for everything in a real estate transaction or\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1706,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1706\/by-owner-home-seller-is-no-match-for-a-skilled-listing-agent\/","url_meta":{"origin":533,"position":4},"title":"By-owner home seller is no match for a skilled listing agent","author":"Greg Swann","date":"July 29, 2007","format":false,"excerpt":"This is me in Friday's Arizona Republic (permanent link): \u00a0By-owner home seller is no match for a skilled listing agent We're about to list a home for sale in a fairly pricey neighborhood, so we are very aware of our competition. We knew a similar home was ready to go\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":296,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/296\/securing-the-home-buyers-place-at-the-table-how-two-simple-reforms-can-finally-result-in-a-full-uncompromised-form-of-buyer-representation\/","url_meta":{"origin":533,"position":5},"title":"Securing the home-buyer’s place at the table: How two simple reforms can finally result in a full, uncompromised form of buyer representation . . .","author":"Greg Swann","date":"September 6, 2006","format":false,"excerpt":"Executive summary: This is long, and it's written (I hope!) for ordinary people, not real estate professionals. But I want for real estate professionals to be aware of this argument, because I think it solves several of the knottier problems affecting our industry. Here's a quick summary of the essay:Buyers\u2026","rel":"","context":"In "Enduring Interest"","block_context":{"text":"Enduring Interest","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/enduring-interest\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/533","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=533"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/533\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=533"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=533"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=533"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}