{"id":5709,"date":"2008-11-20T14:32:36","date_gmt":"2008-11-20T21:32:36","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=5709"},"modified":"2008-11-20T14:40:20","modified_gmt":"2008-11-20T21:40:20","slug":"rethinking-real-estate-web-20","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/5709\/rethinking-real-estate-web-20\/","title":{"rendered":"Rethinking Real Estate Web 2.0"},"content":{"rendered":"

What do consumers want? I believe this question has been asked ten times to Sunday as it relates to real estate.<\/p>\n

I recently read Marc Davison’s recent blog post at 1000Watt Blog <\/a>summarizing the results of that exact question, What do Consumers Want?.\u00a0 The report, commissioned by Keller Williams, was developed and written by an impressive list of MBAs and PhDs.\u00a0 With that amount of intellectual firepower, it is often difficult to question its credibility.<\/p>\n

In addition to the report commissioned by Keller Williams, MBA and PhD’s et al, I read a synopsis of NAR’s buyer and seller’s survey,<\/a> essentially providing the statistics behind today’s buyers and sellers as well as their needs.\u00a0\u00a0 I honed in a three key points in NAR’s report:<\/p>\n

1.\u00a0 “Home buyers are consistent in their expectations of real estate agents. Buyers thought the most important agent services are helping find the right house, and negotiating sales terms and price. Because agents often are chosen based on a referral, or were used in a previous transaction, two-thirds of buyers contacted only one real estate agent in the search process.”<\/em><\/p>\n

2.\u00a0 “Primarily, sellers want agents to price their home competitively, market the property, find a buyer and sell within a specific timeframe.”<\/em><\/p>\n

3.\u00a0 “The most difficult tasks reported by unrepresented sellers are selling within the planned length of time, getting the right price, preparing the home for sale, and understanding and performing paperwork.”<\/em><\/p>\n

What I found interesting about the Keller William’s report was its premise –\u00a0 How do you go about the process of selecting an agent?\u00a0 What I found interesting about the NAR report was that the premise was more consumer centric, not agent centric.<\/p>\n

The question I pose is how many of the current RE Web 2.0 solutions have truly “blue sky” functionality?\u00a0 What if the premise assumed that there was no real estate agent?\u00a0\u00a0 What if a solution existed that allowed the consumer to buy and sell real estate at will without the use of a professional?<\/p>\n

Ok – now don’t excommunicate me.\u00a0 I think from a technology perspective, I believe it is a very valid question.\u00a0 All too often, solutions are Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

What do consumers want? I believe this question has been asked ten times to Sunday as it relates to real estate. I recently read Marc Davison’s recent blog post at 1000Watt Blog summarizing the results of that exact question, What do Consumers Want?.\u00a0 The report, commissioned by Keller Williams, was developed and written by an […]<\/p>\n","protected":false},"author":47,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6,5,19],"tags":[531,145,253],"class_list":{"0":"post-5709","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-marketing","7":"category-real-estate","8":"category-technology","9":"tag-disintermediation","10":"tag-nar","11":"tag-re-web-20","13":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":2102,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2102\/bruce-hahn-writes-another-letter-to-inman-news\/","url_meta":{"origin":5709,"position":0},"title":"Bruce Hahn Writes Another Letter To Inman News","author":"Russell Shaw","date":"October 24, 2007","format":false,"excerpt":"Bruce Hahn writes another letter to Inman News. Of course it gets published, Bruce's letters always get published on Inman News. I've posted about Bruce before, in this post and in this one. It is a big secret who pays Bruce. He likes to advance the idea that it doesn't\u2026","rel":"","context":"In "Disintermediation"","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"Bruce Hahn","src":"https:\/\/i0.wp.com\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-content\/uploads\/2007\/10\/Bruce%20Hahn.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":541,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/541\/why-the-traditional-real-estate-commission-model-is-broken-and-needs-to-be-replaced\/","url_meta":{"origin":5709,"position":1},"title":"Why the traditional real estate commission model is broken and needs to be replaced . . .","author":"Greg Swann","date":"October 15, 2006","format":false,"excerpt":"These are the concluding paragraphs of Mark Nadel's white paper on real estate commissions. The executive summary has been quoted all over, but I think this text is more compelling. For what it's worth, I think Nadel has hit a home run. There are things he doesn't know about, which\u2026","rel":"","context":"In "Disintermediation"","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3181,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3181\/nardoj-settlement-a-tale-told-by-an-idiot-full-of-sound-and-fury-signifying-nothing\/","url_meta":{"origin":5709,"position":2},"title":"NAR\/DOJ settlement: “A tale told by an idiot, full of sound and fury, signifying nothing…”","author":"Greg Swann","date":"May 27, 2008","format":false,"excerpt":"After years of song and dance, the DOJ reached a settlement with the NAR that seems to have achieved absolutely nothing -- except the waste of a bunch of tax and dues money. At least that's what you would think if you read nothing but the NAR's spin. In fact,\u2026","rel":"","context":"In "Disintermediation"","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":14354,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/14354\/whats-the-best-thing-the-national-association-of-realtors-can-do-for-the-american-economy-it-could-drop-dead-but-it-wont-so-heres-how-you-can-kill-it-instead\/","url_meta":{"origin":5709,"position":3},"title":"What’s the best thing the National Association of Realtors can do for the American economy? It could drop dead — but it won’t — so here’s how you can kill it, instead.","author":"Greg Swann","date":"March 29, 2011","format":false,"excerpt":"Hey there, toothy-grinned, glad-handing Realtor: How's the world treating you? Business is not so good? Your house is worth less than half of what you paid for it? Your kid has three degrees but can't get a job? Are you looking for someone to blame for your troubles? Guess what?\u2026","rel":"","context":"In "Big Mother"","block_context":{"text":"Big Mother","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/big-mother\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":8522,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/8522\/no-more-free-lunch-understanding-the-national-association-of-realtors-all-the-way-down-to-your-bones\/","url_meta":{"origin":5709,"position":4},"title":"No more free lunch! Understanding the National Association of Realtors — all the way down to your bones…","author":"Greg Swann","date":"May 19, 2009","format":false,"excerpt":"Michael DiMella wrote the remarks quoted below in a comment, but I've extracted them and my responses to him into a separate post. The meta issue is this: Is the NAR a criminal conspiracy against consumers, and, whether or not it is, is there nothing else good about it? Michael\u2026","rel":"","context":"In "Egoism in Action"","block_context":{"text":"Egoism in Action","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/egoism-in-action\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":8913,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/8913\/darwin-and-the-notorious-nar\/","url_meta":{"origin":5709,"position":5},"title":"Darwin and the Notorious NAR","author":"Thomas Hall","date":"June 16, 2009","format":false,"excerpt":"One of the most powerful outcomes of attending an REBarcamp isn't necessarily attending the many great discussions during the day, but the great conversations and discussions which take place over a beer after the meeting is over.\u00a0 I also believe that REBC - now after experiencing yesterday's REBCCHI - is\u2026","rel":"","context":"In "Disintermediation"","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/5709","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/47"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=5709"}],"version-history":[{"count":6,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/5709\/revisions"}],"predecessor-version":[{"id":5715,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/5709\/revisions\/5715"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=5709"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=5709"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=5709"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}