{"id":594,"date":"2006-11-03T01:15:27","date_gmt":"2006-11-03T08:15:27","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=594"},"modified":"2006-11-03T06:06:18","modified_gmt":"2006-11-03T13:06:18","slug":"what-word-needs-to-get-out","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/594\/what-word-needs-to-get-out\/","title":{"rendered":"What word needs to get out?"},"content":{"rendered":"<p>Thank you, Greg! That was such a flattering (and nice) introduction &#8211; now I have to eventually write something useful or at least interesting or I&#8217;ve let you down. I really appreciate you making room for me like this here on your blog &#8211; that is very generous of you and it is my intention to have you glad you did this.<\/p>\n<p>I originally wound up looking at your blog due to an article I read on Inman News about Zillow. What you had to say regarding Zillow was more insightful and relevant than just about anything I had ever seen on the subject. So I am a fan of yours.<\/p>\n<p>It is my hope that I can provide that same level of insight to your readers on the subjects I write about here. I have been interested in writing a blog ever since reading the wonderful book, <a href=\"http:\/\/www.amazon.com\/gp\/product\/078521187X?tag2=Townhall-20\" target=\"_blank\">&#8220;Blog&#8221;<\/a>, by Hugh Hewitt. I was particularly impressed when I read that blogs made it impossible for the Main Stream Media (MSM) to continue to control what was to be considered &#8220;news&#8221;. Owning a printing press and buying ink by the barrel was no longer a requirement for getting the word out.<\/p>\n<p>What word needs to get out?<\/p>\n<p>Several: For example there are many functions that the <a href=\"http:\/\/www.realtor.org\/\" target=\"_blank\">National Association of Realtors<\/a> (and the various state and local associations) do a wonderful job of handling. There are other areas where the &#8220;handling&#8221; is awful or simply non-existent. Any real estate media I&#8217;ve ever seen (<a href=\"http:\/\/www.inman.com\/\" target=\"_blank\">Inman News<\/a>, <a href=\"http:\/\/www.rismedia.com\/\" target=\"_blank\">RIS Media<\/a>, <a href=\"http:\/\/realtytimes.com\/\" target=\"_blank\">Realty Times<\/a>, etc) all have deals with or sell advertising to the very people they maybe should be &#8220;reporting on&#8221; &#8211; or like Inman, have such a specific agenda (I can&#8217;t really call it hidden) that for the most part they are either bought and paid for or are nothing less than enemies of working Realtors.<\/p>\n<p>All of the various companies, individuals, programs, lead generation services, lead generation websites, coaching services, seminars for Realtors, etc. that all seem to be saying to every agent in existence, &#8220;sign up for &#8220;brand X&#8221; and achieve unlimited success. Are they all really telling the <a href=\"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/594\/what-word-needs-to-get-out\/#more-594\" class=\"more-link\">Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Thank you, Greg! That was such a flattering (and nice) introduction &#8211; now I have to eventually write something useful or at least interesting or I&#8217;ve let you down. I really appreciate you making room for me like this here on your blog &#8211; that is very generous of you and it is my intention [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6,5],"tags":[],"class_list":{"0":"post-594","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-marketing","7":"category-real-estate","9":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":1264,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1264\/do-you-zlog-making-the-zillow-real-estate-guide-work-for-you\/","url_meta":{"origin":594,"position":0},"title":"Do You Zlog? Making the Zillow Real Estate Guide Work For You","author":"Brian Brady","date":"April 4, 2007","format":false,"excerpt":"Do you Zlog? Let me define Zlogging on Zillow.com for you. Zillow solicited listings this past fall from Realtors and announced the Zillow Real Estate Guide (formerly known as the wiki). I was a huge critic of the practice of posting listings because I felt their intentions were disingenuous. I\u2026","rel":"","context":"In &quot;Real Estate&quot;","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1652,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1652\/heres-a-question-for-a-zillow-poll-how-long-would-it-take-for-ziprealtycom-to-kill-zillowcom-forevermore-dead\/","url_meta":{"origin":594,"position":1},"title":"Here&#8217;s a question for a Zillow poll: How long would it take for ZipRealty.com to kill Zillow.com forevermore dead?","author":"Greg Swann","date":"July 12, 2007","format":false,"excerpt":"I'm not being morbid. I just don't have the wide-eyed naivete necessary to write for SeekingAlpha. Technorati Tags: disintermediation, real estate, real estate marketing, Zillow.com","rel":"","context":"In &quot;Disintermediation&quot;","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":16252,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/16252\/are-zillow-and-trulia-thrashing-savagely-in-a-blood-red-ocean-heres-a-clue-both-of-them-are-jumping-the-shark\/","url_meta":{"origin":594,"position":2},"title":"Are Zillow and Trulia thrashing savagely in a blood-red ocean? Here&#8217;s a clue: Both of them are jumping the shark.","author":"Greg Swann","date":"December 7, 2012","format":false,"excerpt":"Is the business model of all the Realty.bots daft?It is Citron's primary thesis that Zillow is a Web 1.0 business presenting itself as a Web 2.0 investment. The entire premise of Web 2.0 is that smart managing and publication of information interactively to users can scale tremendously, while costs remain\u2026","rel":"","context":"In &quot;Fun With Vendorsluts&quot;","block_context":{"text":"Fun With Vendorsluts","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/fun-with-vendorsluts\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1675,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1675\/zillowcoms-wacky-no-one-owns-a-wiki-policy-promotes-no-ones-name-brand-or-image-except-its-own\/","url_meta":{"origin":594,"position":3},"title":"Zillow.com&#8217;s wacky no-one-owns-a-wiki policy promotes no one&#8217;s name, brand or image &#8212; except its own","author":"Greg Swann","date":"July 19, 2007","format":false,"excerpt":"This is Drew Meyers from Zillow commenting on a post last week:Please note the real estate guide (which is a wiki) is VERY different than a blog. Since wikis are collaborative, no one person \u201cowns\u201d any of the content.That turns out to be not quite true. Zillow Blog featured two\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":754,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/754\/zillowcom-versus-realtorcom-nothing-grows-in-the-shade-of-great-tree\/","url_meta":{"origin":594,"position":4},"title":"Zillow.com versus Realtor.com: Nothing grows in the shade of great tree . . .","author":"Greg Swann","date":"December 9, 2006","format":false,"excerpt":"I think part of the problem, in understanding the radical nature of what Zillow.com did this week, is that we are conflating unlike things. As an example, when I speak of a National MLS, I am not talking about local MLS systems. For one thing, the sine qua non purpose\u2026","rel":"","context":"In &quot;Disintermediation&quot;","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1329,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1329\/arizona-republic-realtors-side-with-zillowcom\/","url_meta":{"origin":594,"position":5},"title":"Arizona Republic: Realtors side with Zillow.com","author":"Greg Swann","date":"April 21, 2007","format":false,"excerpt":"The Phoenix RE.net is heard from in a big way in an article that will appear in Sunday's Arizona Republic about the State of Arizona's attempts to stifle Zillow.com. Writes reporter Peter Corbett:A state agency's efforts to stop Zillow.com from offering property-value estimates in Arizona are drawing criticism from some\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/594","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=594"}],"version-history":[{"count":0,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/594\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=594"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=594"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=594"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}