{"id":5951,"date":"2008-12-04T22:29:48","date_gmt":"2008-12-05T05:29:48","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=5951"},"modified":"2008-12-04T22:42:54","modified_gmt":"2008-12-05T05:42:54","slug":"unlocking-the-scenius-of-bloodhoundblog-unchained-in-phoenix-a-hands-on-step-by-step-learn-by-doing-guerrilla-marketing-boot-camp","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/5951\/unlocking-the-scenius-of-bloodhoundblog-unchained-in-phoenix-a-hands-on-step-by-step-learn-by-doing-guerrilla-marketing-boot-camp\/","title":{"rendered":"Unlocking the scenius of BloodhoundBlog Unchained in Phoenix, a hands-on, step-by-step, learn-by-doing guerrilla marketing boot camp"},"content":{"rendered":"<p>This came in by email, but I&#8217;m answering it publicly because I expect the question is fairly common:<\/p>\n<blockquote><p>I am a member of the Cyberprofessionals group. I was unable to attend the session in Orlando and therefore missed your presentation. I have read the materials about the upcoming event in Phoenix and I&#8217;m not entirely sure what it&#8217;s all about. From what I can see it&#8217;s going to be about blogging, and that&#8217;s great, but I have perhaps a more broad interest in social networking as well. I know some of the people involved may be experts in that. Could you give me some idea as to the time that is going to be devoted to each of the subject matters.<\/p><\/blockquote>\n<p>For a start, let me say that everything I&#8217;m saying right now is subject to change. We have some of this ironed out in detail, but much is still to be determined. Moreover, we&#8217;re pretty flexible in the way we think. The world we live in upends itself entirely every 15 months or so, and we&#8217;re always prepared to turn on a dime. Even so, BloodhoundBlog Unchained in Phoenix is going to break out something like this:<\/p>\n<p>First, as I&#8217;ve said, the event is going to be a hands-on, step-by-step, learn-by-doing guerrilla marketing boot camp. Our students will be with us for 72 hours total, and out of that time, we could end up working 54 or more hours. We are going to take on every aspect of your marketing praxis, and we&#8217;re going to rebuild as much of it as we can in our time together. If you do the prep work your instructors are going to recommend, and if you come to Phoenix prepared to work, you&#8217;ll fly home exhausted but with a completely overhauled marketing profile &#8212; online, in the social graph, in print and face-to-face.<\/p>\n<p>That&#8217;s ambitious, but we can pull it off because we intend to work like no other marketing conference you&#8217;ve ever been to or heard about. You are literally going to <em>do<\/em> the actual work you are learning about &#8212; as you learn about it. It <a href=\"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/5951\/unlocking-the-scenius-of-bloodhoundblog-unchained-in-phoenix-a-hands-on-step-by-step-learn-by-doing-guerrilla-marketing-boot-camp\/#more-5951\" class=\"more-link\">Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This came in by email, but I&#8217;m answering it publicly because I expect the question is fairly common: I am a member of the Cyberprofessionals group. I was unable to attend the session in Orlando and therefore missed your presentation. I have read the materials about the upcoming event in Phoenix and I&#8217;m not entirely [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[3,185,6,5,19],"tags":[],"class_list":{"0":"post-5951","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-blogging","7":"category-bloodhound-seo","8":"category-marketing","9":"category-real-estate","10":"category-technology","12":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":1294,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1294\/want-to-see-seth-godin-in-phoenix-assert-yourself\/","url_meta":{"origin":5951,"position":0},"title":"Want to see Seth Godin in Phoenix? Assert yourself . . .","author":"Greg Swann","date":"April 12, 2007","format":false,"excerpt":"Tom Royce of The Real Estate Bloggers pointed me to The Dip, Seth Godin's forthcoming book about the barriers that arise between the euphoria of a great idea and its realization -- and why it's sometimes wise to quit when you're behind. Here's the part that is of immediate, local\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1551,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1551\/jay-thompson-greg-swann-weblogging-and-liquor-the-first-southwest-real-estate-blogging-conference-is-on-june-21st\/","url_meta":{"origin":5951,"position":1},"title":"Jay Thompson, Greg Swann, weblogging and liquor: The First Southwest Real Estate Blogging Conference is on June 21st","author":"Greg Swann","date":"June 18, 2007","format":false,"excerpt":"Reminding you that Jay Thompson, the Phoenix Real Estate Guy, and I will be speaking the Phoenix Area Active Rain Gathering and First Southwest Real Estate Blogging Conference, to be held on Thursday, June 21st, at 3pm. The event is being put together by Shailesh Ghimire of CTX Mortgage. Visit\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1468,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1468\/seth-godin-in-phoenix-is-it-a-dip-or-a-dead-end\/","url_meta":{"origin":5951,"position":2},"title":"Seth Godin in Phoenix: Is it a dip or a dead end?","author":"Greg Swann","date":"May 24, 2007","format":false,"excerpt":"About 350 people came out this morning to see Seth Godin discussing his new book, The Dip, at the Tempe Improv in suburban Phoenix. Jay Thompson promises to have coverage of the talk. For my own part, I was amazed that, other than Jay, we saw no one else we\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":619,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/619\/running-wordpress-more-plug-ins-to-consider\/","url_meta":{"origin":5951,"position":3},"title":"Running WordPress? More plug-ins to consider . . .","author":"Greg Swann","date":"November 8, 2006","format":false,"excerpt":"The Phoenix Real Estate Guy posts his catalog of WordPress plug-ins. I've made changes here since I did likewise, but they're minor. We're building a new general interest weblog, and I may discuss what I do there... Technorati Tags: arizona, arizona real estate, blogging, phoenix, phoenix real estate, real estate\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1447,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1447\/where-is-the-epicenter-of-real-estate-weblogging\/","url_meta":{"origin":5951,"position":4},"title":"Where is the epicenter of real estate weblogging?","author":"Greg Swann","date":"May 18, 2007","format":false,"excerpt":"Arizona, of course. Want proof? Jay Thompson, The Phoenix Real Estate Guy really is the phoenix real estate guy. I'm getting him in sixth place in Google organic results for that keyword, with nowhere to go but up. John L. Wake at Arizona Real Estate Notebook takes us through the\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":892,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/892\/blogs-can-help-realtors-connect-with-communities\/","url_meta":{"origin":5951,"position":5},"title":"Blogs can help Realtors connect with communities","author":"Greg Swann","date":"January 12, 2007","format":false,"excerpt":"This is me from this morning's Arizona Republic (permanent link). Sadly for the weblogs mentioned here, I did a much better job of linking than the newspaper did -- even on-line. \u00a0Blogs can help Realtors connect with communities The year just past may have been the Year of the Real\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/5951","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=5951"}],"version-history":[{"count":3,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/5951\/revisions"}],"predecessor-version":[{"id":5954,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/5951\/revisions\/5954"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=5951"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=5951"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=5951"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}