{"id":5955,"date":"2008-12-19T08:40:12","date_gmt":"2008-12-19T15:40:12","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=5955"},"modified":"2008-12-19T08:37:21","modified_gmt":"2008-12-19T15:37:21","slug":"blogger-hell-no-im-a-cyber-projust-like-you","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/5955\/blogger-hell-no-im-a-cyber-projust-like-you\/","title":{"rendered":"Blogger? Hell, No! I’m a Cyber Pro…Just Like You"},"content":{"rendered":"

I’m glad that Greg Swann addressed the whole blogging question<\/a>.\u00a0 Today, I’m going to share with you,\u00a0 the members of the CyberProfessionals group, the genesis of the Bloodhound Blog Unchained University of Online Marketing Event<\/a>, in Phoenix, on April 28-May 1, 2009.\u00a0\u00a0\u00a0 I also want to tell you about the Bloodhounds and how this rag-tag group of agents and originators transmogrified from a pack of swaggering bloggers into some of the most nimble marketers on the web.<\/p>\n

I think it’s important for you to know who we are …<\/strong><\/p>\n

…and why you should listen to what we have to say.<\/strong><\/p>\n

My online marketing game started on LinkedIn<\/a>, in 2003. I had just moved from Phoenix to San Diego as a National Sales Manager of a start-up mortgage bank.\u00a0 As start-up was the key word, I had to retain some personal production to pay for the higher cost of living, associated with the SoCal Lifetsyle.\u00a0 I was invited to LinkedIn by a buddy in the tech field.\u00a0 With the soon to be enacted “Do-Not-Call Legislation” on the horizon, a platform filled with high earning geeks was a phone-dialing, mortgage originator’s dream.\u00a0 Rates were under 5.25% and LinkedIn was the “Online Chamber of Commerce” meeting…and I was the only mortgage guy in the room.<\/p>\n

I didn’t call it social networking then, I called it prospecting<\/strong>.\u00a0 You see, I’m a lot like you.\u00a0 I started my sales life dialing the phone 300 times a day, selling municipal bonds and mortgage-backed securities to widows and dentists.\u00a0 I moved over to mortgage origination in 1995 and dialed homeowners with FHA loans, selling them savings of “over one hundred dollars a month”.\u00a0 LinkedIn wasn’t about the conversation to me, it was about the contact.<\/em> Online media wasn’t some “experience”, it was a chance to get in front of someone and sell them…and it worked…and I was hooked.<\/p>\n

Do you remember how you felt when you tried something new and it worked?\u00a0 It felt amazing, didn’t it?\u00a0 That was me when I closed my first loan from LinkedIn.\u00a0 Only two things felt better than that first closing:\u00a0 the first time I kissed my Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

I’m glad that Greg Swann addressed the whole blogging question.\u00a0 Today, I’m going to share with you,\u00a0 the members of the CyberProfessionals group, the genesis of the Bloodhound Blog Unchained University of Online Marketing Event, in Phoenix, on April 28-May 1, 2009.\u00a0\u00a0\u00a0 I also want to tell you about the Bloodhounds and how this rag-tag […]<\/p>\n","protected":false},"author":15,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5],"tags":[],"class_list":{"0":"post-5955","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-real-estate","8":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":9183,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/9183\/web-20-in-real-life-in-metropolitan-phoenix\/","url_meta":{"origin":5955,"position":0},"title":"Web 2.0 in real life in Metropolitan Phoenix","author":"Greg Swann","date":"July 14, 2009","format":false,"excerpt":"I'm thinking about putting something together for wired minds in the Phoenix Metroplex, a get-together for Phoenicians interested in Web 2.0 sales and marketing ideas. I'm thinking this Friday for a kick-off event, but, if it works, we'll do something once a month or so. Organizational ideas are welcome. And:\u00a0Feel\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":176,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/176\/now-thats-phoenix\/","url_meta":{"origin":5955,"position":1},"title":"Now that’s Phoenix!","author":"Greg Swann","date":"August 5, 2006","format":false,"excerpt":"The very first custom sign we will do is going to be for a condo, so there's a limit to how much we can get away with. I think I'm going to use this for the background, just because it's so ripe with the richness of the sun... Technorati Tags:\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":10071,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/10071\/the-passive-path-to-active-real-estate-investment-marketing\/","url_meta":{"origin":5955,"position":2},"title":"The passive path to active real estate investment marketing","author":"Greg Swann","date":"October 14, 2009","format":false,"excerpt":"I was talking with Jeff Brown on the phone yesterday about how much we depend on passive marketing devices -- our Phoenix real estate weblog mainly -- to generate new business. We don't even do all that much. By now there are much better resources to turn to than me\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":8198,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/8198\/bloodhoundblog-unchained-in-phoenix-2009-a-quick-wrap-up\/","url_meta":{"origin":5955,"position":3},"title":"BloodhoundBlog Unchained in Phoenix 2009: A quick wrap-up…","author":"Greg Swann","date":"May 1, 2009","format":false,"excerpt":"I don't know how I'm still awake -- and from moment to moment I'm not. But we wrapped up Unchained in Phoenix tonight, and I wanted to take a quick minute to salute everyone who was part of an amazing experience. Two fingers of Bushmills -- more would be a\u2026","rel":"","context":"In "Disintermediation"","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":5967,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/5967\/making-the-scenius-scene-im-prepared-to-share-an-entirely-new-style-of-blogging-with-you-but-you-have-to-hold-up-your-end\/","url_meta":{"origin":5955,"position":4},"title":"Making the Scenius scene: I’m prepared to share an entirely new style of blogging with you — but you have to hold up your end","author":"Greg Swann","date":"December 6, 2008","format":false,"excerpt":"I wrote last week about the Scenius blogs we've been playing with. The concepts we've developed constitute a new style of blogging, a hybrid of the best features of link-blogging and RSS feeds with much better control and with none of the defects. A Scenius blog called \u201cSwitched-On Marketing\u201d is\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":513,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/513\/getting-thousands-of-dollars-in-real-estate-commissions-back-getting-the-idea-across\/","url_meta":{"origin":5955,"position":5},"title":"Getting thousands of dollars in real estate commissions back: Getting the idea across . . .","author":"Greg Swann","date":"October 5, 2006","format":false,"excerpt":"Okay, let's play. I'm building marketing materials around the flat fee buyer representation idea, and you can have a look at them -- for a price. What's the catch? Tell me what I'm missing. What I'm getting wrong. What could be better-handled. Witness: That's an ad. It may run as\u2026","rel":"","context":"In "Disintermediation"","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/5955","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=5955"}],"version-history":[{"count":7,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/5955\/revisions"}],"predecessor-version":[{"id":6178,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/5955\/revisions\/6178"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=5955"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=5955"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=5955"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}