{"id":5967,"date":"2008-12-06T21:15:09","date_gmt":"2008-12-07T04:15:09","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=5967"},"modified":"2009-05-28T13:43:22","modified_gmt":"2009-05-28T20:43:22","slug":"making-the-scenius-scene-im-prepared-to-share-an-entirely-new-style-of-blogging-with-you-but-you-have-to-hold-up-your-end","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/5967\/making-the-scenius-scene-im-prepared-to-share-an-entirely-new-style-of-blogging-with-you-but-you-have-to-hold-up-your-end\/","title":{"rendered":"Making the Scenius scene: I’m prepared to share an entirely new style of blogging with you — but you have to hold up your end"},"content":{"rendered":"

I wrote last week about the Scenius blogs we’ve been playing with<\/a>. The concepts we’ve developed constitute a new style of blogging, a hybrid of the best features of link-blogging and RSS feeds with much better control and with none of the defects.<\/p>\n

A Scenius blog called “Switched-On Marketing” is riding in our sidebar, along with some other real estate blogs. I have another one called “Phoenix Area Headlines” running on our client-focused real estate weblogs.<\/p>\n

That last sentence is important: I maintain one Scenius blog for “Phoenix Area Headlines”, but I can echo it wherever I want it to appear. And it comes in like a blog, not like a feed or a widget, with full control over the appearance and with all the links behaving as expected.<\/p>\n

Why is that important? Because I now have a reliable source of keyword-rich dynamic content that I can share with other Phoenix-area weblogs. Other Phoenix real estate webloggers are free to use it, but I’m much more interested in hanging around the sidebars of weblogs run by my clients or future clients.<\/p>\n

The “Phoenix Area Headlines” Scenius blog is composed of content that will be interesting to readers of any weblog in the Phoenix area. It’s a regularly-updated supply of new content for any weblog that hosts it.<\/p>\n

The “Phoenix Area Headlines” Scenius blog is rich in keywords that will cause the blogs that host it to score well with search engines. I’m giving my neighbors content and also boosting their SEO.<\/p>\n

The “Phoenix Area Headlines” Scenius blog consists of highly dynamic content. There are new posts every day, and old posts scroll off the bottom every day. What this means is that search engines will see new unique content on every page they spider, every time<\/em> they spider, if those pages are echoing my Scenius blog.<\/p>\n

And the “Phoenix Area Headlines” Scenius blog links back to BloodhoundRealty.com. I’m using sweat equity to buy a place on your sidebar. Your readers win, you win, I win — everybody wins.<\/p>\n

The “Switched-On Marketing” Scenius blog does the same sorts of jobs for real estate and marketing weblogs: I give you interesting Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

I wrote last week about the Scenius blogs we’ve been playing with. The concepts we’ve developed constitute a new style of blogging, a hybrid of the best features of link-blogging and RSS feeds with much better control and with none of the defects. A Scenius blog called “Switched-On Marketing” is riding in our sidebar, along […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3,6,5,19],"tags":[],"class_list":{"0":"post-5967","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-blogging","7":"category-marketing","8":"category-real-estate","9":"category-technology","11":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":6158,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/6158\/making-a-scenius-scene-to-make-an-impact-on-your-target-market\/","url_meta":{"origin":5967,"position":0},"title":"Making a Scenius scene to make an impact on your target market","author":"Greg Swann","date":"December 17, 2008","format":false,"excerpt":"Lender Bob says, \"Hey, I'm a lender. I want to get Realtors to notice me. Hell, I want to get in front of them so often they can't forget me. What can I do?\" Realtor Beth chimes in with, \"He's got the right idea. I'm a Realtor. I've got a\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":5873,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/5873\/the-thanksgiving-day-scenius-at-bloodhoundblog\/","url_meta":{"origin":5967,"position":1},"title":"The Thanksgiving Day scenius at BloodhoundBlog","author":"Greg Swann","date":"November 27, 2008","format":false,"excerpt":"Teri Lussier and Eric Blackwell get up early in a time zone two hours earlier than mine. Cheryl Johnson lives an hour later than me, but I don't think she ever sleeps. Anyway, this morning I woke up to Teri, Eric and Cheryl gnawing on a bunch of insanely great\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6913,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/6913\/making-the-scene-how-to-create-new-public-scenius-scenes\/","url_meta":{"origin":5967,"position":2},"title":"Making the Scene: How to create new public Scenius scenes","author":"Greg Swann","date":"February 15, 2009","format":false,"excerpt":"I've written a ton about Scenius scenes, but, until lately, we've kept the scene creation praxis fairly close to our vests. I had documented the process very early for the folks who were involved in the original discussion of the Scenius idea, then shared that video how-to with other folks\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":5480,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/5480\/the-scenius-on-swallow-hill-road-a-brief-gloss-on-bloodhoundblog-unchained-in-orlando-november-7th-2008\/","url_meta":{"origin":5967,"position":3},"title":"The scenius on Swallow Hill Road: A brief gloss on BloodhoundBlog Unchained in Orlando, November 7th, 2008","author":"Greg Swann","date":"November 9, 2008","format":false,"excerpt":"When we put together BloodhoundBlog Unchained In Phoenix, last Spring, we were gifted with the magnificent beneficence of Zillow.com. In consequence, we spent money like a college freshman with a Visa card. We knew Unchained in Orlando was going to have to be a leaner affair -- and after this\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":5885,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/5885\/who-wants-to-play-the-scenius-game-rebuilding-the-long-list-as-a-micro-blog\/","url_meta":{"origin":5967,"position":4},"title":"Who wants to play the Scenius game? Rebuilding The Long List as a micro-blog","author":"Greg Swann","date":"November 29, 2008","format":false,"excerpt":"All right, let's play a little, shall we? One of the things that came out of our little scenius on Thanksgiving (which continues through today) was a better way of handling the job I used to do with The Long List of Odysseus Medal nominees. I've been ignoring that chore\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6010,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/6010\/marketing-the-praxis-of-a-scenius-thoughtfully-how-can-we-use-dynamism-and-triangulation-to-play-tunes-that-make-the-spiders-dance\/","url_meta":{"origin":5967,"position":5},"title":"Marketing the praxis of a Scenius thoughtfully: How can we use dynamism and triangulation to play tunes that make the spiders dance?","author":"Greg Swann","date":"December 9, 2008","format":false,"excerpt":"Teri Lussier paid me a very high compliment today in email, although I'm sure that's wasn't her intent. I expect she was just being matter-of-fact. Here's what she said:You don't do anything without a purpose.She was asking why I phrase so many headlines in the form of a question, assuming\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/5967","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=5967"}],"version-history":[{"count":3,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/5967\/revisions"}],"predecessor-version":[{"id":5968,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/5967\/revisions\/5968"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=5967"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=5967"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=5967"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}