{"id":6293,"date":"2008-12-27T20:28:07","date_gmt":"2008-12-28T03:28:07","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=6293"},"modified":"2008-12-27T20:28:07","modified_gmt":"2008-12-28T03:28:07","slug":"which-is-the-most-useful-tool-on-social-media-to-engage-your-audience-and-create-offline-conversations","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/6293\/which-is-the-most-useful-tool-on-social-media-to-engage-your-audience-and-create-offline-conversations\/","title":{"rendered":"Which is the most useful tool, on social media, to engage your audience and create offline conversations?"},"content":{"rendered":"

I asked this question on LinkedIn<\/a>.\u00a0 Scott Schang<\/a>‘s answer rang my bell the loudest:<\/p>\n

Social Media has introduced me to other professionals that has resulted in business relationships indirectly. Although I have completed transactions as the result of blog responses, that is not the norm.<\/em><\/p>\n

I would say that I use Social Media primarily as an idea factory to stimulate my marketing juices and utilize technology and 2.0 tools for business promotion and sales tools.<\/em><\/p>\n

I consistently utilize online webinars, youtube videos and constant contact which creates a perpetual cycle of automated action items that convert contact into clients.<\/em><\/p>\n

My product is really education and expertise. Through my internet “presence” I am perceived (rightfully so I would hope) as an expert in my field. I think there’s also a familiarity you develop by being so easily accessible on SM sites.<\/em><\/p>\n

I have also met many professionals like yourself that have helped me to grow and become more innovative and creative through these on-line relationships.<\/em><\/p>\n

I have built working referral relationships with many other professionals and I believe that my social media reputation helps to facilitate these relationships.<\/em><\/p>\n

Bloodhound Unchained in Phoenix last year was really the launching point for my confidence to take more chances with my commitment to social media and I realized that I was far from alone in my search for enlightenment.<\/em><\/p><\/blockquote>\n

Rhonda Porter<\/a> impressed me with her proactive use of Twitter to “build” a community:<\/p>\n

I would have to say Twitter. I have “on-the-fence” clients that follow me for rate quotes and eventually convert. Facebook is a close second as I’m reuniting w\/old friends from school and their friends and so on…<\/em><\/p><\/blockquote>\n

Linda Davis<\/a> and Teresa Boardman<\/a> impressed me the most from the REALTORs because I discounted the use of of Flickr.\u00a0 I already noted their comments here<\/a>.\u00a0 Here are their Flickr accounts:<\/p>\n

Linda Davis on Flickr<\/a><\/p>\n

Teresa Boardman on Flickr<\/a><\/p>\n

Linda Davis and Kristal Kraft<\/a> will be teaching at Unchained <\/a>this April.\u00a0 As an added bonus, here’s Kristal Kraft’s Flickr PhotoStream<\/a>.\u00a0 All of these ladies get a lot of comments on their pictures; I think that’s a bitchin’ way to connect with people.<\/p>\n

Danilo Bogdanovic<\/a> always blows me away with Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

I asked this question on LinkedIn.\u00a0 Scott Schang‘s answer rang my bell the loudest: Social Media has introduced me to other professionals that has resulted in business relationships indirectly. Although I have completed transactions as the result of blog responses, that is not the norm. I would say that I use Social Media primarily as […]<\/p>\n","protected":false},"author":15,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5],"tags":[],"class_list":{"0":"post-6293","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-real-estate","8":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":7580,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/7580\/south-park-reveals-department-of-treasury-decision-making-tools\/","url_meta":{"origin":6293,"position":0},"title":"South Park reveals Department of Treasury decision-making tools","author":"Greg Swann","date":"March 26, 2009","format":false,"excerpt":"","rel":"","context":"In "Casual Friday"","block_context":{"text":"Casual Friday","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/casual-friday\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3028,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3028\/the-smarter-agent-emerging-standards-out-of-experimentation\/","url_meta":{"origin":6293,"position":1},"title":"The smarter agent emerging: standards out of experimentation","author":"Mike Farmer","date":"April 27, 2008","format":false,"excerpt":"Choice is becoming more critical as options increasingly expand. I have read about this potential\u00a0problem for years and now we seem to be well along the road to increasing abundance of options. As real esate agents, we're inundated with options regarding web sites, social networking avenues, blogs to read, models\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2992,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2992\/will-realtors-be-disintermediated-by-on-line-tools-probably-not-but-tech-savvy-realtors-will-supplant-those-who-do-not-adapt\/","url_meta":{"origin":6293,"position":2},"title":"Will Realtors be disintermediated by on-line tools? Probably not, but tech-savvy Realtors will supplant those who do not adapt","author":"Greg Swann","date":"April 20, 2008","format":false,"excerpt":"This is my column for this week from the Arizona Republic (permanent link): \u00a0Will Realtors be disintermediated by on-line tools? Probably not, but tech-savvy Realtors will supplant those who do not adapt The big news in real estate is the market, of course. My view is that the American economy\u2026","rel":"","context":"In "Disintermediation"","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1720,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1720\/someday-soon-coldwell-banker-agents-wont-even-have-to-leave-home-to-ignore-hyper-local-social-media-reporting-tools\/","url_meta":{"origin":6293,"position":3},"title":"Someday soon, Coldwell Banker agents won’t even have to leave home to ignore hyper-local social media reporting tools","author":"Greg Swann","date":"August 1, 2007","format":false,"excerpt":"As the first little bit of news to come out of Inman Connect (I ignored all the spam I got last week), Coldwell Banker announces that it is coming up with its very own hyper-local rate-a-rock social media web site. Called SpotIt, the technology is being developed with OnBoard, a\u2026","rel":"","context":"In "Disintermediation"","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":5329,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/5329\/credit-default-swaps-are-not-the-bad-guys\/","url_meta":{"origin":6293,"position":4},"title":"Credit Default Swaps Are Not The Bad Guys","author":"Sean Purcell","date":"October 30, 2008","format":false,"excerpt":"David Shafer is a frequent commenter here on BHB and his insights often make me think.\u00a0 We do not always agree, but I always listen to what he has to say.\u00a0 He recently posted an interesting and (typically) well written article entitled Credit Default Swaps; The real financial WMD.\u00a0 You\u2026","rel":"","context":"In "Big Mother"","block_context":{"text":"Big Mother","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/big-mother\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3259,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3259\/inmanically-incorrect-vendors-are-tools\/","url_meta":{"origin":6293,"position":5},"title":"Inmanically Incorrect: Vendors Are Tools","author":"Brian Brady","date":"June 23, 2008","format":false,"excerpt":"I think a little bit differently about marketing than Greg Swann does.\u00a0 Not much, but we're of slightly different mindsets.\u00a0 I'm not scared to call a name a lead, a voice on the phone a prospect, a loan applicant a borrower, and a funded loan recipient a client.\u00a0 I KNOW\u2026","rel":"","context":"In "Inmanically Incorrect"","block_context":{"text":"Inmanically Incorrect","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/inmanically-incorrect\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/6293","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=6293"}],"version-history":[{"count":2,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/6293\/revisions"}],"predecessor-version":[{"id":6295,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/6293\/revisions\/6295"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=6293"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=6293"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=6293"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}