{"id":7275,"date":"2009-03-03T10:12:23","date_gmt":"2009-03-03T17:12:23","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=7275"},"modified":"2009-03-03T10:11:48","modified_gmt":"2009-03-03T17:11:48","slug":"putting-the-charm-back-into-crm-introducing-top-of-mind-networks-mark-green","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/7275\/putting-the-charm-back-into-crm-introducing-top-of-mind-networks-mark-green\/","title":{"rendered":"Putting the charm back into CRM: Introducing Top of Mind Networks&#8217; Mark Green"},"content":{"rendered":"<p><img decoding=\"async\" src=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/51.jpg\" align=\"left\" hspace=\"6\"\/>Joining us today is Mark Green of <a href=\"http:\/\/www.topofmind.com\/\" target=\"_blank\">Top of Mind Networks<\/a>, a lender-focused CRM system with automated follow-ups.<\/p>\n<p>Mark is a database marketing expert, permission Marketing disciple and overall CRM junkie. He&#8217;ll bring a dry wit, along with practical execution strategies that&#8217;ll help you evolve beyond sending meatloaf recipe cards to your client database. <\/p>\n<p>Mark lives with his wife Abby and 5-year old daughter in Atlanta, Georgia.<\/p>\n<p>As a matter of disclosure, Mark&#8217;s product is used by Brian Brady and possibly other BloodhoundBlog contributors. Like the rest of us, he&#8217;s not here to sell product, but he won&#8217;t kick you out of bed if you approach him with the right proposition.<br \/>\n<!-- technorati tags start --><\/p>\n<p style=\"text-align:right;font-size:10px;\">Technorati Tags: <a href=\"http:\/\/www.technorati.com\/tag\/real estate\" rel=\"tag\">real estate<\/a>, <a href=\"http:\/\/www.technorati.com\/tag\/real estate marketing\" rel=\"tag\">real estate marketing<\/a>, <a href=\"http:\/\/www.technorati.com\/tag\/technology\" rel=\"tag\">technology<\/a><\/p>\n<p><!-- technorati tags end --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Joining us today is Mark Green of Top of Mind Networks, a lender-focused CRM system with automated follow-ups. Mark is a database marketing expert, permission Marketing disciple and overall CRM junkie. He&#8217;ll bring a dry wit, along with practical execution strategies that&#8217;ll help you evolve beyond sending meatloaf recipe cards to your client database. Mark [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[26,6,5,19],"tags":[],"class_list":{"0":"post-7275","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-lending","7":"category-marketing","8":"category-real-estate","9":"category-technology","11":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":8587,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/8587\/show-me-paint-the-fence\/","url_meta":{"origin":7275,"position":0},"title":"Show Me &#8220;Paint the Fence&#8221;","author":"Mark Green","date":"May 24, 2009","format":false,"excerpt":"I have a confession to make: \u00a0CRM isn't as complicated as people tend to make it. \u00a0Take a look at an app like Salesforce and they purposely build the interface to look like you're piloting a 747 jet when in reality all you're looking to do is deepen a few\u2026","rel":"","context":"In &quot;CRM&quot;","block_context":{"text":"CRM","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/crm\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":10295,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/10295\/33-quality-touches-for-real-estate-agents\/","url_meta":{"origin":7275,"position":1},"title":"33 Quality Touches for Real Estate Agents","author":"Mark Green","date":"November 15, 2009","format":false,"excerpt":"In Gary Keller and Dave Jenks' game changing book \"The Millionaire Real Estate Agent\", the authors recommend a \"33-Touch\" follow-up system to stay top of mind with \"mets\". It was actually a brilliant idea - for Keller. \u00a0KW agents immediately began flooding the market with (expensive) calendars, post cards, and\u2026","rel":"","context":"In &quot;Real Estate&quot;","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"Millionaire RE Agent","src":"https:\/\/i0.wp.com\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-content\/uploads\/2009\/11\/kw-book2.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":8071,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/8071\/greg-swanns-bloodhoundblog-unchained-homework\/","url_meta":{"origin":7275,"position":2},"title":"Greg Swann&#8217;s BloodhoundBlog Unchained homework","author":"Greg Swann","date":"April 25, 2009","format":false,"excerpt":"Okay, here's are homework assignments for BloodhoundBlog Unchained in Phoenix. First, until this week I had no idea how deprived folks in the Windows world are. Just about everything I do is built around the idea of truly robust FTP software, and it turns out that this does not even\u2026","rel":"","context":"In &quot;Flourishing&quot;","block_context":{"text":"Flourishing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/flourishing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":830,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/830\/real-estate-resolutions-cough-less-earn-more\/","url_meta":{"origin":7275,"position":3},"title":"Real estate resolutions: Cough less, earn more . . .","author":"Greg Swann","date":"January 1, 2007","format":false,"excerpt":"When I get sick, I get really sick. I've had full-blown pneumonia twice in recent years. I have always been able to blast through illness, but, sometime after my arms got too short to read without glasses, that privilege was revoked. In consequence, when I get a respiratory infection now,\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6923,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/6923\/piling-onto-heap-ill-trade-you-a-big-bunch-of-crm-development-ideas-for-an-affiliate-link-click-through\/","url_meta":{"origin":7275,"position":4},"title":"Piling onto Heap: I&#8217;ll trade you a big bunch of CRM development ideas for an affiliate link click-through","author":"Greg Swann","date":"February 16, 2009","format":false,"excerpt":"If your contact information is on any of the BloodhoundBlog Unchained interest lists, I spammed you last week with a form email that pitched the then-upcoming Seattle Unchained preview as well as the still-upcoming BloodhoundBlog Unchained in Phoenix event. The form letter was sent out as bulk email from the\u2026","rel":"","context":"In &quot;Flourishing&quot;","block_context":{"text":"Flourishing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/flourishing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":8841,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/8841\/if-you-will-not-assist-us-with-the-shrubbery-we-will-be-forced-to-say-mortgage\/","url_meta":{"origin":7275,"position":5},"title":"If You Will Not Assist Us With the Shrubbery, We Will Be Forced To Say &#8220;MORTGAGE!!&#8221;","author":"Mark Green","date":"June 10, 2009","format":false,"excerpt":"Oh, what sad times are these when loan originators can say such words as \"Free\" and \"Mortgage\" at will to their contact database?!?! For if thou doest seek thine Holy Grail, or at least a decent shrubber, ye shalt best consult thy Book of Armaments here before lobbing thine Holy\u2026","rel":"","context":"In &quot;CRM&quot;","block_context":{"text":"CRM","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/crm\/"},"img":{"alt_text":"carrot-top-steroids1","src":"https:\/\/i0.wp.com\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-content\/uploads\/2009\/06\/carrot-top-steroids1.jpg?resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/7275","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=7275"}],"version-history":[{"count":1,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/7275\/revisions"}],"predecessor-version":[{"id":7276,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/7275\/revisions\/7276"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=7275"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=7275"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=7275"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}