{"id":7780,"date":"2009-04-11T12:09:07","date_gmt":"2009-04-11T19:09:07","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=7780"},"modified":"2009-04-11T12:09:07","modified_gmt":"2009-04-11T19:09:07","slug":"do-something-even-if-its-wrong","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/7780\/do-something-even-if-its-wrong\/","title":{"rendered":"Do something even if it’s wrong!"},"content":{"rendered":"
\n

I love the old cliche, “Do something even if it’s wrong!” I am a broker who needs to be creative and diligent in connecting with buyers and sellers, and rather than sit around scratching my bald head, I decided to launch my own small town online newspaper. I have a huge Internet presence already with my real estate sites, but I was convinced consumers wanted a good online newspaper that was easy to navigate, had good content (without the regular diet of negative stories), offered free classifieds (that are more powerful than Craigslist), offered a free online business directory, and gave non-profits the opportunity to publish articles and news so they can connect donors and volunteers with the needs.<\/p>\n

Of course, the exclusive rights to advertise a real estate brokerage are mine. But this site is about so much more than just connecting with potential clients. It is about community service, helping local businesses, providing a very powerful forum for readers and writers, and much more.<\/p>\n

I got on this before the Seattle PI shut down, and before we learned they would continue with an online presence. I’d like to think they are following my example, but I’m not so arrogant. It’s more about consumer demand and preferences, but I am having a ball with this online newspaper that has taken off like a rocket.<\/p>\n

Call me crazy if you want to, but I’m going to do something, even if it is wrong<\/em><\/strong>. Oh, the newspaper, if you want to see what it looks like, is at Sequim-News.com<\/a>.<\/div>\n","protected":false},"excerpt":{"rendered":"

I love the old cliche, “Do something even if it’s wrong!” I am a broker who needs to be creative and diligent in connecting with buyers and sellers, and rather than sit around scratching my bald head, I decided to launch my own small town online newspaper. I have a huge Internet presence already with […]<\/p>\n","protected":false},"author":48,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6],"tags":[533,314],"class_list":{"0":"post-7780","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-marketing","7":"tag-marketing","8":"tag-online-newspapers","10":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":513,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/513\/getting-thousands-of-dollars-in-real-estate-commissions-back-getting-the-idea-across\/","url_meta":{"origin":7780,"position":0},"title":"Getting thousands of dollars in real estate commissions back: Getting the idea across . . .","author":"Greg Swann","date":"October 5, 2006","format":false,"excerpt":"Okay, let's play. I'm building marketing materials around the flat fee buyer representation idea, and you can have a look at them -- for a price. What's the catch? Tell me what I'm missing. What I'm getting wrong. What could be better-handled. Witness: That's an ad. It may run as\u2026","rel":"","context":"In "Disintermediation"","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3127,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3127\/a-link-letter-instead-of-a-post-by-a-man-too-scattered-by-the-winds\/","url_meta":{"origin":7780,"position":1},"title":"A link letter: Instead of a post by a man too scattered by the winds","author":"Greg Swann","date":"May 16, 2008","format":false,"excerpt":"Colleen Kulikowski sent me a sweet card wishing us success with Unchained. Enclosed was a packet of Aster seeds. If I can get them to grow, I'll take pictures. Tom Royce sent an email note telling us to break a leg. Kevin Warmath needs a roommate for Unchained. If you\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":489,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/489\/want-to-know-where-real-estate-corruption-comes-from-whatever-you-do-dont-look-in-the-newspaper\/","url_meta":{"origin":7780,"position":2},"title":"Want to know where real estate corruption comes from? Whatever you do, don’t look in the newspaper . . .","author":"Greg Swann","date":"September 30, 2006","format":false,"excerpt":"I have a bunch of Phoenix-area real estate news piling up in browser tabs, so I want to reference it now, before it blows away in the autumnal desert breezes. First, more fake good news downtown: \"Phoenix is putting in place the final building block in its plan to construct\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":335,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/335\/yahoo-we-can-cancel-the-newspaper-subscription\/","url_meta":{"origin":7780,"position":3},"title":"Yahoo! We can cancel the newspaper subscription . . .","author":"Greg Swann","date":"September 14, 2006","format":false,"excerpt":"(We already did that.) Battelle: Yahoo is starting a classifieds listings business. Technorati Tags: blogging, disintermediation, real estate, real estate marketing","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1538,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1538\/an-renet-taxonomy-identifying-types-of-real-estate-weblogs\/","url_meta":{"origin":7780,"position":4},"title":"An RE.net taxonomy: Identifying types of real estate weblogs","author":"Greg Swann","date":"June 14, 2007","format":false,"excerpt":"This is a first strike at a taxonomy of real estate weblogs. Taxonomy is the science of categorizing things. Of course, not everything can be neatly categorized, but the elucidation of categories can focus the mind, helping us to understand where certain weblogs might fit, which are hybrids of two\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2255,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2255\/consumers-to-realtors-dont-push-me-ill-pull-you-instead-and-if-you-push-too-hard-ill-pull-away\/","url_meta":{"origin":7780,"position":5},"title":"Consumers to Realtors: “Don’t push me, I’ll pull you instead — and if you push too hard, I’ll pull away”","author":"Greg Swann","date":"November 23, 2007","format":false,"excerpt":"This is my column for this week from the Arizona Republic. Not by coincidence, I'm talking about the curriculum of our forthcoming marketing conference. \u00a0Consumers to Realtors: \"Don't push me, I'll pull you instead -- and if you push too hard, I'll pull away\" There is a quiet revolution going\u2026","rel":"","context":"In "Disintermediation"","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/7780","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/48"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=7780"}],"version-history":[{"count":2,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/7780\/revisions"}],"predecessor-version":[{"id":7782,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/7780\/revisions\/7782"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=7780"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=7780"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=7780"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}