{"id":7884,"date":"2009-04-14T21:10:46","date_gmt":"2009-04-15T04:10:46","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=7884"},"modified":"2009-04-15T06:15:52","modified_gmt":"2009-04-15T13:15:52","slug":"if-you-want-to-learn-what-we-know-and-to-learn-what-we-are-learning-youre-coming-to-bloodhoundblog-unchained-in-phoenix","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/7884\/if-you-want-to-learn-what-we-know-and-to-learn-what-we-are-learning-youre-coming-to-bloodhoundblog-unchained-in-phoenix\/","title":{"rendered":"If you want to learn what we know — and to learn what we are learning — you’re coming to BloodhoundBlog Unchained in Phoenix"},"content":{"rendered":"

Okay, this is my last pitch for BloodhoundBlog Unchained in Phoenix. If you can’t figure out which side of the bread has the butter on it, you’re just going to have to wear a bib.<\/p>\n

Here’s the deal: What we’re going to teach you, nobody<\/u><\/em> teaches. We’re going to go hands-ons, step-by-step through the things you need to be doing to create a state-of-the-art marketing profile. By the time you leave Phoenix, punch-drunk and exhausted, you will have built yourself a brand new marketing profile — just in time for the real estate market to make its rebound.<\/p>\n

We’re going to be together for 72 hours, and out of that you might sleep 15 hours. The rest of the time we’re going to be working — in eight three-hour hands-on labs and in between-class and after-class sessions where we can learn, think and grow together.<\/p>\n

The goal is to build a scenius<\/a>, a shared genius among the bunch of us, so that we all<\/em> come away smarter and better-equipped to take on the wired world of real estate.<\/p>\n

What are you going to get for your money?<\/p>\n

State-of-the-art weblogging techniques, photography and graphic arts expertise, social media marketing acumen and the salesmanship skills necessary to make belly-to-belly conversions. (Excuse me: To Skin cats.)<\/p>\n

On my side of the quad, you’ll learn search engine optimization and search-engine marketing, lead generation and management techniques, landing pages and a whole lot more.<\/p>\n

Taken together, we’ll be covering every step of the real estate marketing process from the customer’s first tenuous investigations through first contact, incubation, the sales cycle and conversion.<\/p>\n

And these classes will be taught by actual working real estate professionals who are actually doing this work in their own practices.<\/p>\n

Like who? Mister Ubiquitous, Brian Brady, is the Dean of Marketing. He’ll be leading Linda Davis, Kristal Kraft and Sean Purcell on the content side of the campus. I’ll be serving as the Dean of Geeks, working with Eric Blackwell, Kelly Kohler and the inmimicable Ryan Hartman.<\/p>\n

There will be other people speaking, including Mark Green giving a presentation on CRM marketing. And there will be a support staff of experts to Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Okay, this is my last pitch for BloodhoundBlog Unchained in Phoenix. If you can’t figure out which side of the bread has the butter on it, you’re just going to have to wear a bib. Here’s the deal: What we’re going to teach you, nobody teaches. We’re going to go hands-ons, step-by-step through the things […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[24,212,29,6,5],"tags":[],"class_list":["post-7884","post","type-post","status-publish","format-standard","hentry","category-egoism-in-action","category-flourishing","category-group-therapy","category-marketing","category-real-estate","no-featured-image"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":5909,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/5909\/bloodhoundblog-unchained-in-phoenix-will-be-a-hands-on-overhaul-of-your-online-and-offline-marketing-enroll-now-to-be-sure-you-get-a-seat\/","url_meta":{"origin":7884,"position":0},"title":"BloodhoundBlog Unchained in Phoenix will be a hands-on overhaul of your online and offline marketing – enroll now to be sure you get a seat","author":"Greg Swann","date":"December 3, 2008","format":false,"excerpt":"We've got the dates for BloodhoundBlog Unchained in Phoenix: April 28th to May 1st, 2009. We've got the location: The Radisson Phoenix Airport Hotel North, 427 North 44th St, Phoenix, AZ 85008. And we've got the game plan: A three-day Guerilla Marketing Boot Camp during which you're going to completely\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.paypal.com\/en_US\/i\/scr\/pixel.gif?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":5560,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/5560\/passion-play-a-working-plan-for-working-our-brains-until-they-explode-at-bloodhoundblog-unchained-in-phoenix\/","url_meta":{"origin":7884,"position":1},"title":"Passion play: A working plan for working our brains until they explode at BloodhoundBlog Unchained in Phoenix","author":"Greg Swann","date":"November 13, 2008","format":false,"excerpt":"I like Teri's idea of an exploding brain. Or maybe we can think of the brain as a kernal of popcorn -- hard and seemingly inflexible until just the right application of heat makes it explode into something eight times its original size. In addition to all the other things\u2026","rel":"","context":"In "Egoism in Action"","block_context":{"text":"Egoism in Action","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/egoism-in-action\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6191,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/6191\/the-way-of-the-farmer-a-video-podcast-from-bloodhoundblog-unchained-in-phoenix-2008-using-the-internet-social-media-and-direct-marketing-to-farm-for-listings\/","url_meta":{"origin":7884,"position":2},"title":"The Way of the Farmer, a video podcast from BloodhoundBlog Unchained in Phoenix, 2008: Using the internet, social media and direct marketing to farm for listings","author":"Greg Swann","date":"December 21, 2008","format":false,"excerpt":"Here is both the best and the worst of BloodhoundBlog Unchained so far. It's the best, or a piece of the best, because it covers a great deal of hard-nosed, hard-boiled, hard-headed nuts and bolts real estate sales technology in rapid-fire fashion. It's the worst, or of a piece with\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.paypal.com\/en_US\/i\/scr\/pixel.gif?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":5499,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/5499\/thinking-out-loud-about-bloodhoundblog-unchained-in-phoenix\/","url_meta":{"origin":7884,"position":3},"title":"Thinking out loud about BloodhoundBlog Unchained in Phoenix","author":"Greg Swann","date":"November 10, 2008","format":false,"excerpt":"Here's where we start, and we knew this last May in Phoenix, but we hadn't yet figured out how to pull it off: BloodhoundBlog Unchained is not a conference or a seminar, it's a workshop, a lab. We don't want to talk about or teach or lecture about our style\u2026","rel":"","context":"In "Flourishing"","block_context":{"text":"Flourishing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/flourishing\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.paypal.com\/en_US\/i\/scr\/pixel.gif?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":6370,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/6370\/last-call-for-end-of-the-year-discounts-on-tickets-for-bloodhoundblog-unchained-in-phoenix-april-28-may-1-2009-and-catch-us-for-free-at-zillows-offices-in-seattle-on-february-12\/","url_meta":{"origin":7884,"position":4},"title":"Last call for end-of-the-year discounts on tickets for BloodhoundBlog Unchained in Phoenix, April 28 – May 1, 2009 — and catch us for free at Zillow’s offices in Seattle on February 12","author":"Greg Swann","date":"December 31, 2008","format":false,"excerpt":"This is the front and back face of a door-hanger we have going out in high-equity neighborhoods starting January 3rd. In most of Phoenix, for now, listing is essentially limited to short sales and lender-owned homes, so most of our time this year will be devoted to buyers. But if\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.paypal.com\/en_US\/i\/scr\/pixel.gif?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":3827,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3827\/dogs-in-disneyville-the-bloodhoundblog-unchained-curriculum-in-orlando-and-how-it-will-differ-from-next-spring-in-phoenix\/","url_meta":{"origin":7884,"position":5},"title":"Dogs in Disneyville: The BloodhoundBlog Unchained curriculum in Orlando and how it will differ from next Spring in Phoenix","author":"Greg Swann","date":"August 10, 2008","format":false,"excerpt":"We have a venue in Orlando, very comfortable with lots of hi-tech support, but I don't want to announce it yet. Whether or not by malicious intent, the NAR has dominated every available meeting space near the Orange County Convention Center, so we had to think way outside the doghouse\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/7884","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=7884"}],"version-history":[{"count":3,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/7884\/revisions"}],"predecessor-version":[{"id":7886,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/7884\/revisions\/7886"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=7884"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=7884"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=7884"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}