{"id":7973,"date":"2009-04-20T06:35:40","date_gmt":"2009-04-20T13:35:40","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=7973"},"modified":"2009-04-20T06:36:50","modified_gmt":"2009-04-20T13:36:50","slug":"how-to-sell-every-house-in-the-neighborhood-except-your-own","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/7973\/how-to-sell-every-house-in-the-neighborhood-except-your-own\/","title":{"rendered":"How to sell every house in the neighborhood &#8212; except your own&#8230;"},"content":{"rendered":"<p>Even with as much grief as I lay on practitioners, I feel myself obliged to confess: I do not believe that any so-called professional real estate salesperson could come with with a marketing strategy quite as repellent as this:<\/p>\n<p><img decoding=\"async\" src=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/FSBO-Wasteland.jpg\"\/><\/p>\n<p>Tipped by <a href=\"http:\/\/www.bevisrealty.com\/\" target=\"_blank\">Barry Bevis:<\/a> &#8220;Drove by this yesterday while showing clients homes in the same neighborhood. Average house in this neighborhood is $175,000. Nothing the age of the FSBO home selling for $200K. My clients laughed. We just put their house on the market &#8216;Bloodhound Style&#8221; and had it under contract in four days. I wonder how long the FSBO will be for sale!&#8221;<\/p>\n<p>(PS: Our friendly visitors from the cute little yellow school bus have taught me that one cannot possibly be too obvious, so it is incumbent upon me to point out that the phone number and email address are not obscured on the original sign.)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Even with as much grief as I lay on practitioners, I feel myself obliged to confess: I do not believe that any so-called professional real estate salesperson could come with with a marketing strategy quite as repellent as this: Tipped by Barry Bevis: &#8220;Drove by this yesterday while showing clients homes in the same neighborhood. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[13,29,6,5],"tags":[],"class_list":{"0":"post-7973","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-casual-friday","7":"category-group-therapy","8":"category-marketing","9":"category-real-estate","11":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":1519,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1519\/new-york-times-works-hard-to-put-the-fizz-in-fsbos\/","url_meta":{"origin":7973,"position":0},"title":"New York Times works hard to put the fizz in FSBOs . . .","author":"Greg Swann","date":"June 8, 2007","format":false,"excerpt":"My own personal experience with For-Sale-By-Owner sellers is pretty limited. I've never farmed them for listings, so I know nothing of that part of their lives. I've called a bunch of them to try to show their homes, but only once have I successfully gotten into one with my buyers.\u2026","rel":"","context":"In &quot;Disintermediation&quot;","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":391,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/391\/blogoff-post-14-fsbo-without-fizzling-out\/","url_meta":{"origin":7973,"position":1},"title":"Blogoff Post #14: FSBO without fizzling out . . . ?","author":"Greg Swann","date":"September 26, 2006","format":false,"excerpt":"From the Problogger 'How To...' Group Writing Project, Pittsburgh Homes Daily teaches sacrilege: How to sell your own home 'by owner':1. Fix up your home before you put it on the market. 2. Read up 3. Set your level of involvement. 4. Set a price. 5. Prepare for the finish.\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":312,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/312\/the-fsbo-and-bubba-variety-hour-how-to-make-the-buyers-agents-dance\/","url_meta":{"origin":7973,"position":2},"title":"The FSBO and BUBBA variety hour: How to make the buyer&#8217;s agents dance . . .","author":"Greg Swann","date":"September 9, 2006","format":false,"excerpt":"Our friend, colleague and personal marketing god, Richard Riccelli is getting ready to FSBO his Boston townhouse. He's spent a year planning this down to the last detail, including condo-izing his property into two apartments so that they can be sold separately -- or together if someone wants a residence\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6887,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/6887\/has-real-estate-reality-taken-all-the-fizz-out-of-fsbos\/","url_meta":{"origin":7973,"position":3},"title":"Has real estate reality taken all the fizz out of FSBOs?","author":"Greg Swann","date":"February 12, 2009","format":false,"excerpt":"It's been fun dealing with years-old academic studies of the real estate market insisting that For-Sale-By-Owner marketing is just as good as listing with a Realtor. It might have been, during the boom, when any idiot could sell a house. But it's been kind of sad to watch people in\u2026","rel":"","context":"In &quot;Disintermediation&quot;","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":641,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/641\/i%e2%80%99m-all-in\/","url_meta":{"origin":7973,"position":4},"title":"I&#8217;m all in","author":"Russell Shaw","date":"November 16, 2006","format":false,"excerpt":"I'm all in. Meeting Greg and Cathleen was good for me too. I really enjoyed the time we spent together. As all of the regular readers here already know they are very cordial and intelligent people. And isn't that the whole idea for the individuals who congregate here - find\u2026","rel":"","context":"In &quot;Disintermediation&quot;","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":15714,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/15714\/ask-the-broker-has-going-fsbo-lost-its-fizz\/","url_meta":{"origin":7973,"position":5},"title":"Ask the Broker: Has going FSBO lost its fizz?","author":"Greg Swann","date":"February 21, 2012","format":false,"excerpt":"This came in over the transom. I'm not answering the whole question. To say the truth, I feel as if I'm being shopped with every conceivable infraction in the HUD handbook. So, you, too, please do also exercise restraint on the subject of commissions. For all of me, the FSBO\u2026","rel":"","context":"In &quot;Ask the Broker&quot;","block_context":{"text":"Ask the Broker","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/ask-the-broker\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/7973","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=7973"}],"version-history":[{"count":1,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/7973\/revisions"}],"predecessor-version":[{"id":7974,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/7973\/revisions\/7974"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=7973"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=7973"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=7973"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}