{"id":8135,"date":"2009-04-29T09:33:43","date_gmt":"2009-04-29T16:33:43","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=8135"},"modified":"2009-04-29T09:33:43","modified_gmt":"2009-04-29T16:33:43","slug":"whats-your-niche-biche","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/8135\/whats-your-niche-biche\/","title":{"rendered":"What’s Your Niche Biche?"},"content":{"rendered":"

Sean Purcell’s<\/a> laying down a gentle “Marketing First, Starting with Your Niche Focus”<\/em> bicheslap at Unchained. <\/p>\n

Sean started class by demonstrating the typical sales funnel where business “drips” down. He then turned this funnel on its head where a “Marketing First” approach fuels an “exploding volcano” of business.<\/p>\n

Sean Quoting Wrigley<\/h2>\n

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Sean Purcell’s laying down a gentle “Marketing First, Starting with Your Niche Focus” bicheslap at Unchained. Sean started class by demonstrating the typical sales funnel where business “drips” down. He then turned this funnel on its head where a “Marketing First” approach fuels an “exploding volcano” of business. Sean Quoting Wrigley<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[6],"tags":[],"class_list":["post-8135","post","type-post","status-publish","format-standard","hentry","category-marketing","no-featured-image"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":8305,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/8305\/the-funnel-the-leak-in-my-marketing-efforts\/","url_meta":{"origin":8135,"position":0},"title":"The Funnel: the Leak in my Marketing Efforts!","author":"Al Lorenz","date":"May 7, 2009","format":false,"excerpt":"I'm not cursed with having to get things perfect.\u00a0 I don't know if the 70% solution describes me either.\u00a0 My goal is the 90% or better solution with 20% or less of the effort it may take others to get there.\u00a0 Tools like engenu warm me to the core! The\u2026","rel":"","context":"In "Dirty Laundry"","block_context":{"text":"Dirty Laundry","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/dirty-laundry\/"},"img":{"alt_text":"Leaks and Managing the Marketing Funnel","src":"https:\/\/i0.wp.com\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-content\/uploads\/2009\/05\/leak-picture.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":6987,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/6987\/referral-prospecting-the-facebook-way\/","url_meta":{"origin":8135,"position":1},"title":"Referral Prospecting The Facebook Way","author":"Brian Brady","date":"February 20, 2009","format":false,"excerpt":"Are you feeding the funnel? If you've ever seen Greg Swann and I do our push\/pull routine, you'll watch a \"somewhat scripted\" debate between Slimo, the really pushy sales guy on the internet (played by me) and Webbie, the kind-hearted, unwilling to offend practitioner (played by Greg).\u00a0 It's a twenty-minute\u2026","rel":"","context":"In "Marketing"","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2794,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2794\/sean-purcell-a-mind-that-glows-a-passion-that-burns-a-wit-that-sparkles-a-life-that-pops\/","url_meta":{"origin":8135,"position":2},"title":"Sean Purcell: A mind that glows, a passion that burns, a wit that sparkles — a life that pops","author":"Greg Swann","date":"March 18, 2008","format":false,"excerpt":"Another new hound in the pound today, Sean Purcell, whom you will recognize from our comment threads and from his weblog, A Life That POPs. He's on pace to become Jeff Brown's favorite hyper-local weblogger, and Sean has been working on BloodhoundBlog Unchained warm-up events with Brian Brady. It's time\u2026","rel":"","context":"In "Blogging"","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":6931,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/6931\/marketing-advice-from-the-grave\/","url_meta":{"origin":8135,"position":3},"title":"Marketing Advice from the Grave","author":"Sean Purcell","date":"February 17, 2009","format":false,"excerpt":"San Diego lost a local icon last Friday.\u00a0 George \"King\" Stahlman was a bail bondsman known throughout the county and I suspect, thanks to this once being simply a \"Navy town,\" parts well beyond the county.\u00a0 His passing, while important to many, is not really the stuff of a national\u2026","rel":"","context":"In "Real Estate"","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":8220,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/8220\/the-heart-of-unchained\/","url_meta":{"origin":8135,"position":4},"title":"The Heart of Unchained","author":"Sean Purcell","date":"May 4, 2009","format":false,"excerpt":"Three days later and my head's still not right.\u00a0 Have you ever returned home from a few days away and felt like you needed another vacation in order to recover from your vacation?\u00a0 You might say the Unchained Conference was like that... but you'd be off by a factor of\u2026","rel":"","context":"In "Bloodhound SEO"","block_context":{"text":"Bloodhound SEO","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/bloodhound-seo\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":15328,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/15328\/a-peek-inside-the-unchained-conference-1-of-5\/","url_meta":{"origin":8135,"position":5},"title":"A Peek Inside the Unchained Conference (1 of 5)","author":"Sean Purcell","date":"November 14, 2011","format":false,"excerpt":"It's your chance to spend a little time with some of the most creative, innovative minds in real estate online marketing...","rel":"","context":"In "Flourishing"","block_context":{"text":"Flourishing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/flourishing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/8135","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=8135"}],"version-history":[{"count":1,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/8135\/revisions"}],"predecessor-version":[{"id":8141,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/8135\/revisions\/8141"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=8135"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=8135"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=8135"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}