{"id":8996,"date":"2009-06-26T18:13:27","date_gmt":"2009-06-27T01:13:27","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=8996"},"modified":"2009-07-20T10:16:22","modified_gmt":"2009-07-20T17:16:22","slug":"how-bloodhoundblogs-innovators-have-inspired-my-business","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/8996\/how-bloodhoundblogs-innovators-have-inspired-my-business\/","title":{"rendered":"How Bloodhoundblog&#8217;s Innovators Have Inspired My Business"},"content":{"rendered":"<p>In response to Greg&#8217;s <a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=8943\" target=\"_blank\">request for innovative ideas from BHB<\/a>, I thought that would list a few real life examples of how the contributors here have impacted my personal evolution in mortgage marketing and <a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=124\" target=\"_blank\">Web 2.0<\/a> world domination.<\/p>\n<p>While I believe success is merely a <a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=8988\" target=\"_blank\">component of innovation<\/a>, I also agree with the people who need to see proof of results in order to determine a true measure of value.<\/p>\n<p>Since it is too difficult for me to pick one or two innovative or game changing ideas for Greg&#8217;s contest, I&#8217;ve embedded links to some of the BHB articles that have inspired me over the past few years.<\/p>\n<p><strong>Where did BHB begin for me? <\/strong><\/p>\n<p>I have been an avid reader of BHB for a couple of years.\u00a0 This place use to scare me (still does), but I eventually gained the confidence in expanding my own online presence as a result of the education that I gained from reading and participating in the conversations on this blog.<\/p>\n<p>As a <a href=\"http:\/\/www.myfhamortgageblog.com\/2008\/10\/las-vegas-nv-fha-mortgage-company-mark-madsen\/\" target=\"_blank\">loan officer<\/a> back in the boom days, I only cared about the web because one of my <a href=\"http:\/\/www.senasellsvegas.com\/\" target=\"_blank\">Las Vegas real estate<\/a> agents was feeding me with leads that he generated from his site.<\/p>\n<p>I basically just helped contribute content and pay some of the expenses in our joint marketing venture.<\/p>\n<p>When I did find time to pay attention to what others were saying online, I&#8217;d read about <a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=820\" target=\"_blank\">bubbleheads and doom pundits<\/a>, <a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=483\" target=\"_blank\">real estate agents blogging about blogging<\/a>, how the housing slowdown was only going to last for <a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=364\" target=\"_blank\">another 6 months<\/a>, and how Zillow didn&#8217;t have <a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=356\" target=\"_blank\">accurate estimates<\/a>.<\/p>\n<p>However, when the market really did shift as <a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=1147\" target=\"_blank\">Brian predicted<\/a>, I was faced with the options of either becoming more involved in our <a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=1559\" target=\"_blank\">online marketing agenda<\/a> or <a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=1563\" target=\"_blank\">walking away<\/a> and <a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=472\" target=\"_blank\">getting a new job<\/a>.<\/p>\n<p>I kind of did a little bit of all three by developing a game plan for the industry that focused on a more sustainable purpose and different <a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=2959\" target=\"_blank\">priorities<\/a>.<\/p>\n<p><strong>The early innovation: <\/strong><\/p>\n<p>One of my first successful web projects was a <a href=\"http:\/\/lenderama.com\/2007\/11\/how-to-convert-fsbos-into-listings\/\" target=\"_blank\">FSBO campaign<\/a> that combined <a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=4403\" target=\"_blank\">single property web sites<\/a>, <a href=\"http:\/\/www.bloodhoundrealty.com\/SignPhilosophy.pdf\" target=\"_blank\">highly visible yard signs<\/a>, <a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=8499\" target=\"_blank\">Craigslist<\/a>, Call Capture, and a solid <a href=\"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=2912\" target=\"_blank\">listing presentation<\/a>.<\/p>\n<p>My pricing <a href=\"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/8996\/how-bloodhoundblogs-innovators-have-inspired-my-business\/#more-8996\" class=\"more-link\">Read more<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In response to Greg&#8217;s request for innovative ideas from BHB, I thought that would list a few real life examples of how the contributors here have impacted my personal evolution in mortgage marketing and Web 2.0 world domination. While I believe success is merely a component of innovation, I also agree with the people who [&hellip;]<\/p>\n","protected":false},"author":57,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[379],"tags":[],"class_list":{"0":"post-8996","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-innovation","8":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":9853,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/9853\/an-educated-consumer-is-someones-best-customer\/","url_meta":{"origin":8996,"position":0},"title":"An educated consumer is someone&#8217;s best customer","author":"Damon Chetson","date":"September 25, 2009","format":false,"excerpt":"Having been a BHB devotee since nearly the blog's birth, I'm honored to be here. If you grew up in the Northeast, you probably recall Sy Syms, owner of Syms clothing outlets, with his ubiquitous television commercials. Sy would end each commercial by saying: \"An educated consumer is our best\u2026","rel":"","context":"In &quot;Marketing&quot;","block_context":{"text":"Marketing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/marketing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2646,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2646\/will-the-last-one-leaving-bhb-please-turn-out-the-lights\/","url_meta":{"origin":8996,"position":1},"title":"Will the last one leaving BHB please turn out the lights?","author":"Jeff Kempe","date":"February 23, 2008","format":false,"excerpt":"Wait...you're still here? Why? ==== I'm still a blogging outlier. I don't pay enough attention to my own blog, let alone BHB; I read blogs and love to write, but it's never been obsessive. I write when I'm inspired, not when I'm on deadline; when I'm short on time I\u2026","rel":"","context":"In &quot;Dirty Laundry&quot;","block_context":{"text":"Dirty Laundry","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/dirty-laundry\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1603,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1603\/three-hundred-and-sixty-five-days-of-the-dog-happy-birthday-baby\/","url_meta":{"origin":8996,"position":2},"title":"Three-Hundred-and-Sixty-Five Days of the Dog: Happy birthday, Baby&#8230;","author":"Cathleen Collins","date":"June 29, 2007","format":false,"excerpt":"During all my running around today, I had meant to buy a silly little party hat for Odysseus to wear to celebrate BloodhoundBlog's first birthday... but I never got around to it. And by the time I had picked up Ophelia from doggy-day-care, I'd missed my opportunity... can't leave a\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":757,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/757\/punch-and-pie-at-this-weeks-carnival-of-real-estate\/","url_meta":{"origin":8996,"position":3},"title":"Punch and Pie At This Week&#8217;s Carnival of Real Estate","author":"Cathleen Collins","date":"December 11, 2006","format":false,"excerpt":"In my world, I need order, rules. This may be hard to believe when you consider I manage a household that includes thirteen rescue animals and a colony of about a dozen feral cats in our side yard. Ever hear of \"herding cats\"? This is something I try to effect\u2026","rel":"","context":"In &quot;Blog Carnivals&quot;","block_context":{"text":"Blog Carnivals","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blog-carnivals\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2087,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2087\/socratic-dialogue-deductive-reasoning-bhb-and-the-state-of-real-estate\/","url_meta":{"origin":8996,"position":4},"title":"Socratic Dialogue, Deductive Reasoning, BHB and the State of Real Estate.","author":"Jeff Kempe","date":"October 24, 2007","format":false,"excerpt":"[I was just finishing this up when I read Greg\u2019s terrific post.\u00a0 Timing in life and all that\u2026] My first jaunt into online polemics was in the early nineties, the topic animal rights.\u00a0 The Animal Liberation Front was active in the Northwest \u2013 burning fur farms and research labs to\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3296,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3296\/project-bloodhound-url-structure\/","url_meta":{"origin":8996,"position":5},"title":"Project Bloodhound: URL Structure","author":"Eric Blackwell","date":"June 29, 2008","format":false,"excerpt":"When you start browsing through blogs and as you click from post to post and page to page, watch the address bar. Here are some examples: http:\/\/www.ericonsearch.com\/greatest-real-estate-agent-in-the-world-your-name-here\/ This is the one from the post that we chose for the SEO contest. http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=3252 Here is one of my posts on BHB\u2026","rel":"","context":"In &quot;Real Estate&quot;","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-content\/uploads\/2008\/06\/permalink.gif?resize=350%2C200","width":350,"height":200},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/8996","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=8996"}],"version-history":[{"count":10,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/8996\/revisions"}],"predecessor-version":[{"id":9030,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/8996\/revisions\/9030"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=8996"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=8996"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=8996"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}