{"id":9853,"date":"2009-09-25T10:08:59","date_gmt":"2009-09-25T17:08:59","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=9853"},"modified":"2009-09-25T10:08:59","modified_gmt":"2009-09-25T17:08:59","slug":"an-educated-consumer-is-someones-best-customer","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/9853\/an-educated-consumer-is-someones-best-customer\/","title":{"rendered":"An educated consumer is someone&#8217;s best customer"},"content":{"rendered":"<p>Having been a BHB devotee since nearly the blog&#8217;s birth, I&#8217;m honored to be here.<\/p>\n<p>If you grew up in the Northeast, you probably recall <a href=\"http:\/\/en.wikipedia.org\/wiki\/SYMS\">Sy Syms<\/a>, owner of Syms clothing outlets, with his ubiquitous television commercials.  Sy would end each commercial by saying: &#8220;An educated consumer is our best customer.&#8221;<\/p>\n<p>Greg&#8217;s description of me &#8211; an educated consumer &#8211; called to mind Sy&#8217;s trademark phrase.<\/p>\n<p>I was fortunate to buy my first home through BloodhoundRealty.com. Fortune got me a lovely home in central Phoenix, and an education in how a real estate transaction ought to be handled.  The home I sold (with Cathleen and Greg&#8217;s help) when my wife and I moved to North Carolina.  But the education is forever.<\/p>\n<p>I do not believe the three North Carolina realtors we unceremoniously rejected for not meeting BHB standards thought that an educated consumer was <em>their<\/em> best customer.  C&#8217;est la vie.<\/p>\n<p>In thinking about marketing my law firm and how to apply various insights from BHB, it occurred to me that my realtor friends don&#8217;t know how good they&#8217;ve got it.  I know there are plenty of gripes here about the NAR. But it could always be worse: You could be operating as a licensed attorney, subject to the stultifying and onerous limitations on marketing and business development imposed by state bars.<\/p>\n<p>So with that in mind, I expect to get more out writing here than I can possibly offer: bringing insights I learn here from your world to help remake my world.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Having been a BHB devotee since nearly the blog&#8217;s birth, I&#8217;m honored to be here. If you grew up in the Northeast, you probably recall Sy Syms, owner of Syms clothing outlets, with his ubiquitous television commercials. Sy would end each commercial by saying: &#8220;An educated consumer is our best customer.&#8221; Greg&#8217;s description of me [&hellip;]<\/p>\n","protected":false},"author":62,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6,30],"tags":[],"class_list":{"0":"post-9853","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-marketing","7":"category-supplanting-the-nar","9":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":8996,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/8996\/how-bloodhoundblogs-innovators-have-inspired-my-business\/","url_meta":{"origin":9853,"position":0},"title":"How Bloodhoundblog&#8217;s Innovators Have Inspired My Business","author":"Mark Madsen","date":"June 26, 2009","format":false,"excerpt":"In response to Greg's request for innovative ideas from BHB, I thought that would list a few real life examples of how the contributors here have impacted my personal evolution in mortgage marketing and Web 2.0 world domination. While I believe success is merely a component of innovation, I also\u2026","rel":"","context":"In &quot;Innovation&quot;","block_context":{"text":"Innovation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/innovation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1603,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/1603\/three-hundred-and-sixty-five-days-of-the-dog-happy-birthday-baby\/","url_meta":{"origin":9853,"position":1},"title":"Three-Hundred-and-Sixty-Five Days of the Dog: Happy birthday, Baby&#8230;","author":"Cathleen Collins","date":"June 29, 2007","format":false,"excerpt":"During all my running around today, I had meant to buy a silly little party hat for Odysseus to wear to celebrate BloodhoundBlog's first birthday... but I never got around to it. And by the time I had picked up Ophelia from doggy-day-care, I'd missed my opportunity... can't leave a\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2646,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2646\/will-the-last-one-leaving-bhb-please-turn-out-the-lights\/","url_meta":{"origin":9853,"position":2},"title":"Will the last one leaving BHB please turn out the lights?","author":"Jeff Kempe","date":"February 23, 2008","format":false,"excerpt":"Wait...you're still here? Why? ==== I'm still a blogging outlier. I don't pay enough attention to my own blog, let alone BHB; I read blogs and love to write, but it's never been obsessive. I write when I'm inspired, not when I'm on deadline; when I'm short on time I\u2026","rel":"","context":"In &quot;Dirty Laundry&quot;","block_context":{"text":"Dirty Laundry","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/dirty-laundry\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":757,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/757\/punch-and-pie-at-this-weeks-carnival-of-real-estate\/","url_meta":{"origin":9853,"position":3},"title":"Punch and Pie At This Week&#8217;s Carnival of Real Estate","author":"Cathleen Collins","date":"December 11, 2006","format":false,"excerpt":"In my world, I need order, rules. This may be hard to believe when you consider I manage a household that includes thirteen rescue animals and a colony of about a dozen feral cats in our side yard. Ever hear of \"herding cats\"? This is something I try to effect\u2026","rel":"","context":"In &quot;Blog Carnivals&quot;","block_context":{"text":"Blog Carnivals","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blog-carnivals\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3296,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/3296\/project-bloodhound-url-structure\/","url_meta":{"origin":9853,"position":4},"title":"Project Bloodhound: URL Structure","author":"Eric Blackwell","date":"June 29, 2008","format":false,"excerpt":"When you start browsing through blogs and as you click from post to post and page to page, watch the address bar. Here are some examples: http:\/\/www.ericonsearch.com\/greatest-real-estate-agent-in-the-world-your-name-here\/ This is the one from the post that we chose for the SEO contest. http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=3252 Here is one of my posts on BHB\u2026","rel":"","context":"In &quot;Real Estate&quot;","block_context":{"text":"Real Estate","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/real-estate\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-content\/uploads\/2008\/06\/permalink.gif?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":2087,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/2087\/socratic-dialogue-deductive-reasoning-bhb-and-the-state-of-real-estate\/","url_meta":{"origin":9853,"position":5},"title":"Socratic Dialogue, Deductive Reasoning, BHB and the State of Real Estate.","author":"Jeff Kempe","date":"October 24, 2007","format":false,"excerpt":"[I was just finishing this up when I read Greg\u2019s terrific post.\u00a0 Timing in life and all that\u2026] My first jaunt into online polemics was in the early nineties, the topic animal rights.\u00a0 The Animal Liberation Front was active in the Northwest \u2013 burning fur farms and research labs to\u2026","rel":"","context":"In &quot;Blogging&quot;","block_context":{"text":"Blogging","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/blogging\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/9853","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/62"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=9853"}],"version-history":[{"count":2,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/9853\/revisions"}],"predecessor-version":[{"id":9855,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/9853\/revisions\/9855"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=9853"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=9853"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=9853"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}