{"id":9931,"date":"2009-10-02T14:33:39","date_gmt":"2009-10-02T21:33:39","guid":{"rendered":"http:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/?p=9931"},"modified":"2009-10-02T14:32:58","modified_gmt":"2009-10-02T21:32:58","slug":"is-it-time-for-a-second-vook-at-brad-inmans-latest-brain-fart","status":"publish","type":"post","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/9931\/is-it-time-for-a-second-vook-at-brad-inmans-latest-brain-fart\/","title":{"rendered":"Is it time for a second Vook at Brad Inman’s latest brain fart?"},"content":{"rendered":"

Believe it or don’t, just yesterday I was telling Cathleen that I felt remiss in not having made fun of the Vook lately. The Vook, as you will recall<\/a>, is Brad Inman’s latest attempt to prove that he stumbled onto half a billion bucks by accident. The trouble is, as he is discovering, pissing away that kind of dough isn’t easy, no matter how clueless you are — and Inman takes a back-seat to no one at cluelessness.<\/p>\n

Even so, I need to issue a mea culpa<\/em> of my own: The Vook has actually made it to the marketplace, a feat I would have bet against. Simon and Schuster — which has always made all of its profits from crossword puzzle books — turns out to be possessed of its own Inmaniacal cluelessness:<\/a> The New York publisher is issuing Vook content, apparently because its printed books are not already selling badly enough.<\/p>\n

But: Don’t despair. Even though there are very few people who are stupid enough to buy this stupid gadget, the Vook will still serve a purpose in the history of marketing: It will make the Zune look popular by contrast.<\/p>\n","protected":false},"excerpt":{"rendered":"

Believe it or don’t, just yesterday I was telling Cathleen that I felt remiss in not having made fun of the Vook lately. The Vook, as you will recall, is Brad Inman’s latest attempt to prove that he stumbled onto half a billion bucks by accident. The trouble is, as he is discovering, pissing away […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4,174,6,19],"tags":[],"class_list":{"0":"post-9931","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"hentry","6":"category-disintermediation","7":"category-inmanically-incorrect","8":"category-marketing","9":"category-technology","11":"no-featured-image"},"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":7708,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/7708\/dont-vook-now-but-brad-inman-has-invented-the-undead-pool\/","url_meta":{"origin":9931,"position":0},"title":"Don’t vook now, but Brad Inman has invented The Undead Pool","author":"Greg Swann","date":"April 6, 2009","format":false,"excerpt":"The New York Times:Plenty of authors dream of writing the great American novel. Bradley Inman wants to create great fiction, dramatic online video and compelling Twitter stream \u2014 and then roll them all into a multimedia hybrid that is tailored to the rapidly growing number of digital reading devices. Mr.\u2026","rel":"","context":"In "Casual Friday"","block_context":{"text":"Casual Friday","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/casual-friday\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":11133,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/11133\/i-went-rummaging-around-the-vook-and-came-home-with-an-education\/","url_meta":{"origin":9931,"position":1},"title":"iPad observation #9: I went digging through the heap of festering garbage that is the Vook and came home with an education.","author":"Greg Swann","date":"February 2, 2010","format":false,"excerpt":"Vain though it may be, tonight I looked in on my own past posts on the Vook. The writing was better than I remembered it, just exactly my kind of fun with words, but I do think I have been overly... forgiving... of this sleazy little... not vampire, even writ\u2026","rel":"","context":"In "Egoism in Action"","block_context":{"text":"Egoism in Action","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/egoism-in-action\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":10213,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/10213\/vook-dead-yet-doesnt-matter-if-you-want-to-sell-blades-first-you-have-to-find-stubble-that-people-are-willing-to-pay-to-have-shaved\/","url_meta":{"origin":9931,"position":2},"title":"Vook dead yet? Doesn’t matter. If you want to sell blades, first you have to find stubble that people are willing to pay to have shaved.","author":"Greg Swann","date":"November 4, 2009","format":false,"excerpt":"This was in my email this morning, spam from LinkedIn.com:Joel Burslem is no longer Director of Product Development at VookMeans what, I don't know. Deck chairs on the Titanic. There is no huge surging mass of sub-literates demanding even easier-reading access to the half-shouted profundities of Gary Vaynerchuk. Love him\u2026","rel":"","context":"In "Casual Friday"","block_context":{"text":"Casual Friday","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/casual-friday\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":8218,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/8218\/brad-inman-would-someone-be-kind-enough-to-sell-me-some-fur-i-know-mammals-are-warm-blooded-but-perception-is-reality-right-oh-what-the-hell-the-way-things-are-going-id-settle-for-some-fea\/","url_meta":{"origin":9931,"position":3},"title":"Brad Inman: “Would someone be kind enough to sell me some fur? I know mammals are warm-blooded, but perception is reality, right? Oh, what the hell! The way things are going, I’d settle for some feathers!”","author":"Greg Swann","date":"May 3, 2009","format":false,"excerpt":"Hungry dinosaur. Will Vook for food:","rel":"","context":"In "Disintermediation"","block_context":{"text":"Disintermediation","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/disintermediation\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":7712,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/7712\/at-last-the-peoples-republic-of-obamistan-has-an-answer-for-the-yugo\/","url_meta":{"origin":9931,"position":4},"title":"At last, the Peoples’ Republic of Obamistan has an answer for the Yugo","author":"Greg Swann","date":"April 7, 2009","format":false,"excerpt":"It's like a motorcycle, but without the pick-up or maneuverability. Or economy. Or range. Or sex-appeal. I want mine with the Vook option!","rel":"","context":"In "Big Mother"","block_context":{"text":"Big Mother","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/big-mother\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":11013,"url":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/11013\/apple-tablet-computer-annoucement-liveblogging-now\/","url_meta":{"origin":9931,"position":5},"title":"Apple tablet computer announcement liveblogging now…","author":"Greg Swann","date":"January 27, 2010","format":false,"excerpt":"...at Engadget. It's called the iPad... Dear Brad Inman, while you weren't Vooking, Steve Jobs stole your lunch: \"Embedded video inside of articles that can be played.\" Don't weep, though. It's a Kindle-killer, too, as expected: How free does information want to be? The marginal value of digital content is\u2026","rel":"","context":"In "Flourishing"","block_context":{"text":"Flourishing","link":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/category\/flourishing\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/9931","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/comments?post=9931"}],"version-history":[{"count":1,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/9931\/revisions"}],"predecessor-version":[{"id":9932,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/posts\/9931\/revisions\/9932"}],"wp:attachment":[{"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/media?parent=9931"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/categories?post=9931"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bloodhoundrealty.com\/BloodhoundBlog\/wp-json\/wp\/v2\/tags?post=9931"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}