All right, it might be a little naive, but it’s something. From the Square Feet Blog at the San Jose Mercury News:

So why has the NCRC decided to announce that Zillow is putting the American Dream in peril? What do you think? Genuine concern for consumers, or or just pining for some publicity? Perhaps a little of both, but my instincts go with the latter explanation.

Publicity is the means. Lucre is the end, I remain convinced.

But: Here’s another chance for someone with access to a Lexis/Nexis database to investigate NCRC.

Here is the pattern I see in NCRC news stories:

1. “Scandalous” situation announced, some sort of formal action initiated.

2. Parties meet.

3. Settlement announced with NCRC getting funds from formerly “scandalous” party, now cleansed/absolved by affiliation with NCRC.

It would be a wonderful thing for Zillow.com and the entire dot.com world if a reporter would look beyond the words “non-profit” to find out how NCRC is funded…

Our story so far:

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