There’s always something to howl about.

Category: Group Therapy (page 77 of 81)

Raising the Bar or Bellying Up to It?

I hear a lot of chatter from successful REALTORS® about “raising the bar” for being a REALTOR®.  In other words, do a better job of distinguishing between REALTORS® and licensees.  This came up during a strategic planning break-out group today and we all thought it sounded like a good plan, but had no idea how to get it done.  So where do you go to figure out how to make the term REALTOR® actually mean something more than a common licensee?  A bar, of course.  Surely a few beers would generate enough creative thinking to solve this conundrum.

“Sam Adams, please.” 

The first order of business is to figure out how we got here – by “here” I am speaking figuratively and not how we arrived at the Dog House Bar and Grille.  Why is there no difference between a REALTOR® and a licensee?  I blame license law.  That’s right, license law.  It seems to me that over the years, state license law has “improved” to a point that there is very little difference in the REALTOR® Code of Ethics and state license law.  The ironic thing is that the REALTOR® organization has worked hard to strengthen license law over the years.  That’s a classic example of a raising tide lifting all boats.

Take disclosure, for instance.  I can only think of one thing that the REALTOR® Code requires to be disclosed that the license law doesn’t – REALTORS® are required to tell their seller clients about verbal offers where license law only requires disclosure of written offers.  Well there’s a strong marketing point!  Other than that, I can think of nothing significant that REALTORS® are required to do that a licensee is not also required to do.

“Another Sam Adams, please.”

So, what is the solution?  Do we think up a whole bunch of things that REALTORS® have to do or disclose that a common licensee does not?  Maybe we could require REALTORS® to disclose that the neighbor will throw potatoes at you if you purchase this home?  Or maybe we require REALTORS® to disclose all the future development plans within a mile of Read more

Just When You Thought It Couldn’t Get Any Worse

I was in Oceanside, CA, Saturday afternoon.  My daughter is in the cast of The Wizard of Oz at the Star Theater.  I watched her debut Friday night so I expected to while away Saturday at the beach or surfing the internet at Jitters Coffee Pub.

An interesting sign caught my eye.  That sign and Mike Farmer’s proclamation that “real estate is dead” (he read it everywhere) got my contrarian mind whirring.  The mere appearance of this sign affirmed my reason to join the Dan Melson recovery camp Searchlight Crusade.

N.B- Dan’s one of the sharpest out here; it sucks that he’s in my backyard.

Then, I read this.

…I’m just gonna recommend neg-am ARMs.  Ask Mel Gibson why.

“It’s the difference between grabbing junk food from the drive-thru and sitting down with people you love for a leisurely and lively dinner.”

That’s Teri Lussier talking about the experience of settling in for a serious read at BloodhoundBlog, as against cruising the blogiverse.

I’m inclined to agree — and I’ve never been stingy with words. But here’s a thousand words Cathleen wrote yesterday afternoon while she was staging and preparing a house for listing:

The world is rich with Splendor. Sometimes you have to sweep a little debris out of the way to catch sight of it, that’s all.

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The REAL Team Eric – and what my boys teach me about marketing…

You have probably noticed me talk about Team Eric–a group of Real Estate Agents who work with me as part of the Greatest Real Estate Agent in the World contest. (Thankfully, this effort concludes in two weeks! It has been fun!). But here is the REAL Team Eric.

blackwell2.jpg

That would be the lovely Mrs Eric (codename: Jen) along with our 4 kids. Why am I getting personal with this post? Well, because I have learned MUCH about marketing from THIS Team Eric. (and would like to share some of it.) Especially the one in the upper right (Cameron ,16 ) and the lower left (Jordan, 9).

What do a 9 year old and a 16 year old know about marketing? Actually quite a bit. You see, they are in the business of marketing real hope to parents and other kids with Autism. Cameron has Asperger’s syndrome and Jordan has classic Autism. They speak at seminars nationally on the subject. Yes it is kind of wierd to be the parent of kids who regularly can comfortably get up in front of hundreds of people and talk about “their life with Autism” and “Autism Mythbusters” and other such fun.

So, anyway, here are some quick things they have taught me:

1. Be online. Promote it. They wanted me to help them create AutismNotes.com. So we did. They wanted to give up their anonymity (to a degree) to help others. So we did. They are NEVER too busy to let someone know about the site and are always talking with people about it.

2. Manage your Reputation. Google “Cameron Blackwell autism” or “Jordan Blackwell autism” you will see quite a bit about stuff they are doing. If you Google your name, how are you doing? Cam has 6 of the top 10 for ‘Cameron Blackwell’.

3. Make Friends. That has been the theme of what I have tried to do with the Google contest, but the idea was NOT original. Cameron over the years has actually befriended SCORES of the worlds leading minds in the field of Autism. Many have had dinner at Casa de Blackwell! His Read more

Nordstrom, Dave Liniger, RE/MAX and Web 2.0

I’m just not a rah-rah guy. The most trouble I was ever in at Nordstrom – it almost got me fired – was my refusal, as a men’s shoe buyer in a suburban Portland mall store, to participate in an Anniversary Sale employee pep-rally-fashion-show, in which the men modeled the women’s apparel and the women modeled the men’s. When the store manager asked me why I wouldn’t want to be a team player, I told him shoe dogs – at 8.75% commission – tend to get much more excited by having enough of the right product to sell than my walking around in a dress; that would be my focus. I was saved by the increase.

So when I heard several weeks ago that Dave Liniger – Chairman and cofounder of RE/MAX International –would be in town for a three hour seminar, with the jingoistic “Be Great in 2008” title, my first thought was “Uh oh.” But I’d read the fabulous Everybody Wins, and think Dave Liniger’s brilliant; one has to be to go from nothing to building one of the most recognized brands in the world. So I and about a thousand others went.

He had me with the opening: “Don’t believe any crap NAR tells you.” That was followed by three hours of substantive (and riveting) advice on how to deal successfully in a real-world down market. I found myself every so often closing my eyes and thinking: he sounds exactly like Russell Shaw.

The number of mentions of Web 2.0 in that three hours: 0.

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When I left Nordstrom in 1979, starting a 24 year career as a manufacturer’s rep, I drove four NW states, and called on two or three independent shoe stores in every small town. Nordstrom had a shoe buyer in every store; what sold in one didn’t necessarily sell in another only a few miles away. The focus was entirely on the right product, the one customers actually wanted to buy, and I made a good living planting seeds in a few stores, then expanding based on success. We had a four day trade show every six months Read more

A Sign of the Times

Dear Sis,

Thought I would catch you up while you are away at college.

You know how I LOVE FAMILY GATHERINGS, especially the BloodhoundBlog family.  Well it has been an interesting couple of days lately.  That crazy cousin Barry showed up; remember him?  He’s the one that tries to agitate everyone over the dinner table.   This got Uncle Russell going.  You know sis, he has become so successful that we all look to him for approval.  Anyway, he doesn’t talk much but when he does he brings the thunder and – you can probably see it coming – he thundered all over cousin Barry.  Finally, Dad had to give everyone a time out.  We never even got to have dessert.

In the past I have found there is no better way to bring the family back together than by uniting them in a common enemy.  So I suggested we direct our vitriol where it belongs… AT THESE TWO GUYS! 

Think of the efficiency:  Everyone you love to hate – under one roof!

Lenders and Dentists

That’s it from the home front.  I enjoyed the text book you sent me:  The Rise and Fall of Real Estate: A Case Study in the Application of Discriminate Disintermediation.  The funniest text book I have ever read.  Keep up the studies.

See you in the funny papers,

Your loving older brother.

A deeply philosophical discussion of the flame war that will not be happening at BloodhoundBlog

Oh, good grief…

I can credit both sides of the rancorous dispute that is not going to happen.

I agree with Russell Shaw that Barry Cunningham can run roughshod over opponents in debate, and I knew without having to be told that Russ was steaming over this.

I agree with Barry on the factual prognosis for real estate. I watched it happen in the graphic arts, and I’m watching it happen in dozens of other industries.

I was laughing with Brian Brady on the phone last night that I have inadvertently introduced a second standard on ad hominem comments: Zero tolerance for everything else, but a wider latitude on Barry’s threads. I’ve stepped in when things seemed to be trending a little too flamey, but, for the most part I haven’t had huge objections.

Gentlemen, I want for you both — and for everyone reading this — to understand something that, like the oceans of air I am immersed in, is too obvious to me even to notice most of the time:

Weblogging is theater of the mind.

What we do is entertainment. It should be interesting, fact-based, persuasive — all that serious stuff. But we are competing for attention with radio and television, not Oxford University. I certainly want to talk about things that matter to me, and I have huge goals for real estate and for the world at large that I would like to see effected. But none of those things is going to happen overnight — and none of them in response to a blog post.

If Barry Cunningham paints the world with a broad brush and that makes you hot under the collar, the most interesting question is this one: Are you angry because he’s outrageously wrong — or because he might be right? When an argument is absurdly off the mark, we ignore it. Ha, ha. Who cares? It’s when things are too irritatingly right that we get irritated. Your emotional reactions tell you almost nothing about the world outside your mind — and almost everything about the world inside your mind.

But more importantly, all you need to do to defeat an erroneous Read more

Barry Cunningham is Full of Crap

I mean that in a really nice way. I am just trying to help. Just like Barry is just trying to help Realtors by pointing out various things that are wrong with Realtors,Barry Cunningham-Turd I am trying to help Barry. I mean no insult.  None. And should Barry get even a little bit defensive that would be wrong. He shouldn’t get defensive, I am just talking about Barry MOST of the time since he arrived on BloodhoundBlog. Naturally, I think Barry is wrong about everything he believes and that he charges people way too much money for the mindless, stupid and completely unnecessary things he does for them. He isn’t really a professional, the way he acts. All of his customers could all do a much better job than he does and don’t need him at all and they most certainly don’t need to pay him the outrageous fees he charges. No insult intended. Barry’s business won’t even exist in a few short years, he will fail and go broke. I say this to help Barry. We should be able to discuss this idea like adults. Openly looking at and discussing the idea: is Barry Cunningham completely passive-aggressive towards real estate agents or does Barry Cunningham sincerely believe the half-baked gibberish he writes. Again, no insult intended. None, really. I just feel it is vital to bring this up so we can all join in the discussion.

Does This Describe You?

We’re so often imprisoned by technology which is designed to do just the opposite. I’ve turned down lunch meetings with other pros who make the meeting meaningless because of their irrational need to stay in touch. There’s been a term going around for quite awhile, describing some of the worst of this ‘syndrome’. Crackberry.

Are You Addicted To Your Blackberry? lends credence to what many of us have wondered about — often about ourselves. Are we addicted to technology? Does it adversely affect our relationships with family and friends? No?

Are we in denial?

After reading the post, I double checked my normal business day. Returning an email promptly is cool, but my life isn’t altered if it takes longer than a few minutes, even a few hours. I’ve refused to own a Blackberry, though my future may include an iPhone.

Living our lives under our control — not dictatorial hi-tech tools — should be jealously guarded. Though my refusal to meet professionally with clearly addicted peers has raised a few eyebrows, I literally couldn’t care less.

Nobody’s that damn important. And that includes all of us. Nobody.

HT/The Dirt Lawyer

Zillow Mortgage Marketplace: One Way Transparency Like A Bad Online Dating Site

Zillow Mortgage MarketPlace rang the opening bell and loan requests came flying in the door. I was pleasantly flabbergasted! It’s no secret that I’m a Zillow-phile; I believe they are leading the way to transparent loan and real estate transactions.

I’m tenuous, however, about spending too much time there. My comments at BusinessWeek:

Brian Brady, managing director at San Diego’s World Wide Credit, a national lender and broker, said he signed up for the Zillow mortgage marketplace a few weeks ago and has mixed feelings about it.

Advice Needed?

He said it has the potential to be a great tool for both consumers and lenders. But he’s concerned that borrowers will be seeking quotes without first getting advice from mortgage professionals about the loan that best fits their needs.

He’s also concerned about the kinds of leads the site might generate.

“Zillow is going in the right direction, in that the consumer gets to rate us as [loan] originators,” Brady said. “I certainly wish it were a mutual rating system because customers need to be rated, too.”

Take a second look at my final comment. Consumers should be rated, too. The challenge for quality originators, today, is time. With so many loan applications that are unable to be funded, we have to be judicious about where we spend our time. My concern is that I’m shooting craps with loaded dice when I engage in anonymous quoting; I have little upside. If I deliver a great quote, I am rewarded with an opportunity to “sell” a new customer. If the customer is disingenuous about her information, I am accused of delivering a “phony quote” and am rated poorly, within the community.

Wade Young expands upon my concern on Lenderama:

When I pull the actual credit, I’m not going to be able to make good on what the Zillow consumer will most definitely consider to be a “promise” made by me via my rate quote. The lady gives me one star (undeservedly, of course), and I move on to other things.

Wade is more concerned about the Read more

Because of who I am, because I will not keep my mouth shut, I might understand better than most of us what it means to be an American

Witness:

“Hu spread malicious rumors and committed libel in an attempt to subvert the state’s political power and socialist system,” the court verdict stated[.]

Every time you take notice that there is no gun barrel pressed to the base of your skull, you might say a prayer for the soul of George Mason.

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NAR News From the Legal Front

Over the years, NAR has had its fair share of legal battles.  Currently, there are a few big and interesting cases involving NAR that could have dramatic impact on the real estate industry.  Here’s an update on three cases that are in the works. 

US vs NAR

This is the famous case brought by the Department of Justice (DOJ) against NAR’s Virtual Office Website (VOW) and Internet Data eXchange (IDX) policies.  (Note: NAR has changed the name VOW/IDX to Internet Listing Display or ILD.)  There are two main issues at the core of this suit which is likely to go to trial this summer.

  1. The IDX opt-out policy is what started the case.  The policy allows brokers a blanket opt-out option to keep their listings from being displayed any competitor’s web site.  NAR policy also allows brokers a surgical opt-out option where a broker can opt-out of a particular competitors IDX feed (e.g., I will not allow my listings to appear on Swann Realty’s site).  The DOJ thinks there should be no opt-out option and that ALL listings should be available for ALL brokers to display. 
  2. NAR policy, as proposed, only allows ILD privileges to brokers actively engaged in real estate sales and leasing.  In other words, anyone who simply gets the ILD data for the sole purpose of generating leads and is not otherwise involved in real estate would be banned from ILD.  The DOJ wants listing data to be like the water that flows from your tap – available to all.

(My prediction: split decision.  NAR wins on #1 and loses on #2)

David Berry vs the Entire REALTOR® Organization

I am NOT talking about Dave Berry the fabulous writer for the Miami Herald.  This is David Berry the lawyer who has made a career of suing NAR.  He has tried to have the term REALTOR® declared generic, attacked MLS membership rules, and numerous other wacky lawsuits.  Recently he tried to get a ballot initiative in Maine to legally require all listed properties for sale to be placed in his Open MLS system.  NAR and several state associations have fought many legal battles against Read more

Black Pearl Marketing Minute: A sneak peek at a BloodhoundBlog Unchained promotional radio spot

Barry Cunningham asked me to make a 60 second promotional spot for BloodhoundBlog Unchained, to be used in the regular rotation on Real Estate Radio USA. What can one say except, “Hell, yeah!”

Even so, I’m just not that comfortable in the do-what’s-expected waxed fruit world, so I came at the thing from my own angle. I made a podcasty kind of in-your-face kind of commercial. Who knows if it will pass muster.

Anyway, you can have a sneak peek by clicking on the podcast link below.

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NAR Will Channel Data

I’m thirsty, but not drinking the Kool-aid just yet 

The NAR project formally known as the Gateway, a mash-up of all real estate data in the country, has now been relabeled The Real Estate Channel (TREC).  There has been a new “interim” report issued by the Presidential Advisory Group (PAG), but still there is very little detailed information about NAR’s plan.

The new report makes it clear that the intent of TREC is NOT to be a national MLS or have a public access point (other than REALTORS®).  These two clarifications will ease the fears of many local MLS systems and REALTORS® who were worried about the Gateway project.  For others, the idea of a national MLS is appealing and they are still thinking that eventually TREC will become a national MLS, but they are keeping quiet about the prospect for now.

Not making the data publicly accessible is a similar situation.  If you are against public access to data (read: still haven’t made the shift to reality), you will feel good about the new clarification.  If you don’t worry about your clients having access to data, you will be happy with the report because you know that eventually such a massive mash-up will become available to the public. 

So, what the current report says is that NAR will set aside the controversial aspects of the project for now.  This seems like a good compromise to keep things moving forward although is does not feel particularly honest.  So I find myself struggling between integrity and progress – between trust and fear – between belief and skepticism.  Someone referred to the issue in terms of the Wizard of Oz – is there really anything behind the curtain?

The difficulty with this issue is that NAR does not have the details/answers to the questions because this is still a work in progress.  This lack of answers causes fear because it is human nature to fill in information voids with negative beliefs.  There is so much still unknown about TREC, that there is a lot of negative stuff being made up or inserted into the general thinking on Read more

Arizona Short Sales Not For The Faint of Heart

 

I’ve commented before about short sales on this blog, but not to much extent, and I haven’t seen many of the other contributers do it either. I wonder why? Does everyone abhor them? Are they afraid of them?

I have taken a lot of advice around here, and one of the best pieces of advise I have gleened is to write about something that interests me, and build a long tail. Well, the long tail has actually been working. I have written on my home blog about The Ins & Outs of Arizona Short Sales,  and lo and behold, people started coming out of the woodwork. And I don’t mean a few. Let us just say it’s been a fabulous return on investment.

I have agents calling me from around the country asking for short sale help. I have homeowners calling me (from around the country, no less) about the possibility of doing a short sale on their home. I refer them out. (Incidentally, if you are from some other state than AZ, and you are familiar with short sales, send your contact information to me, I may have clients for you.)

I would like to first give a shout out to the new Barry. His Real Estate Radio USA  has been very cool and helpful for me professionally, and is entertaining to boot.

When I say that short sales are not for the faint of heart, I mean that in two distinct ways: for realtors, and for sellers.

 

Realtors are running up against brick walls with “The Gate Keepers.” That’s what I call the people who protect the actual “loss mitigators” like the Swiss Guard protects the Pope. Loss mitigators are behind bullet-proof glass, tucked away somewhere in a bunker under the Potomac river, without email, without phone lines, without fax machines; they are completely incommunicado. They send messages between the bunker and the outside world by carrier pigeon. The particular brand of pigeon they use is not one of the kind where you separate it from its home turf by a thousand miles, thow it up in the air, where it circles a few times and Read more